Media Buyer
U-Turn -
Mokattam, CairoPosted 3 years ago22Applicants for1 open position
- 22Viewed
- 2In Consideration
- 16Not Selected
Job Details
Experience Needed:
Career Level:
Education Level:
Salary:
Job Categories:
Skills And Tools:
Job Description
- Create a social media strategy/proposal that collaborates with marketing, advertising campaigns, research competitors, and trends in our industry.
- Build, manage, and optimize Social Media campaigns and Retargeting.
- Follow social media campaigns and calls-to-action that drive target buyers to our sites. (Facebook Advertising, Google Display Network, Facebook Pixel)
- Monitoring, optimizing, and measuring web trends, traffic metrics, and funnel performance and regularly update the digital dashboard.
- Analyzing campaign performance and compile and present detailed reports with proactive insights.
- Defining requirements, tasks, and resources associated with SEO strategy, and management.
- Presenting media proposals, including timings and cost breakdowns to reach a final decision about the future advertising strategy.
- Set specific objectives and report on ROI.
- Drive incremental optimized site traffic and orders through the use of paid digital media at a defined cost per acquisition (CPA) by market type.
Job Requirements
- 2-3 years of media buying experience
- Digital Tool Experience – Strong experience using the full portfolio of digital tools: Google Analytics, Facebook Ads Manager, LinkedIn, Google UTM Builder.
- Understanding of branding, marketing, SEO, and CTA marketing content development.
- Excellent written and verbal communication skills.
- The ability to multitask and perform under tight deadlines.
- Good organization and planning skills.
- Creative and good writing skills.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Experience in monitoring and managing campaigns.
