Job Details
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Job Description
Responsibilities:
- Creating promotional information to drive business
- Coordinating multiple channels of marketing strategies
- Managing budgets for marketing campaigns
- Testing new marketing opportunities
- Building relationships with media outlets
- Directing social media strategies
- Evaluating performances of marketing campaigns
- Troubleshooting marketing campaigns that are not performing well
- Monitoring and improving SEO
- Managing employees and third-party vendors
- Addressing customer service problems
- Coming up with new ways to promote new products
- Educating employees about industry marketing trends
- Analyzing customer feedback from social media platforms
- Analyzing advertising returns and reporting to upper management
- Managing Digital/marketing agencies
Job Requirements
Experience:
- Bachelor’s degree in marketing, business, or related field
- Excellent written and verbal communication skills
- Proven experience developing marketing plans and campaigns
- Strong project management, multitasking, and decision-making skills
- Metrics-driven marketing mind with eye for creativity
- Experience with marketing automation and CRM tools
Skills & Abilities:
- Ability to manage team and do cross-function communication with other departments
- Superb leadership, communication, and collaboration abilities.
- Exceptional analytical and problem-solving skills.
- Strong time management and organizational abilities.
- Strong background on digital marketing and new trends
- Strong background with affiliate marketing and KOL marketing
