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Job Description
- Creating content which will catch maximum customer interest
- Writing and reviewing content for websites, social media pages and public communications
- Optimize Search Engine Optimization driven content and increase the site traffic
- Conduct keyword research and use SEO guidelines to optimize content
- Research industry-related topics
- Create and distribute marketing copy to advertise our company and products
- Promote content on social networks and monitor engagement
- Identify customers’ needs and recommend new topics
- Measure web traffic to content (e.g. conversion and bounce rates)
- Update our websites as needed
- Monitor the increase in traffic due to new content and take actions accordingly to improve the traffic metrics
- Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels
Job Requirements
- Proven work experience as a Content Creator, copy writer or similar role
- Experience +3 years
- Portfolio of published articles
- Excellent writing and editing skills in English
- Time-management skills
- Familiarity with SEO
- BSc in Marketing, English, Journalism or relevant field
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