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Job Description
Role description
We are seeking a highly motivated and results-oriented Digital Marketing Specialist to join our team. You will be responsible for developing and executing comprehensive digital marketing strategies across various channels, with a focus on achieving measurable results. You will also play a key role in maintaining and optimizing our website, as well as managing our media buying campaigns.
Responsibilities:
- Develop and implement data-driven digital marketing campaigns across various channels, including social media, search engine optimization (SEO), and content marketing.
- Manage and optimize our website for performance and user experience.
- Utilize your web development knowledge to make ongoing improvements to the website, ensuring it is up-to-date and user-friendly.
- Manage and optimize our media buying campaigns, leveraging your expertise to secure the best possible results within budget.
- Analyze campaign performance, identify areas for improvement, and make data-driven recommendations.
- Stay up-to-date with the latest digital marketing trends and technologies.
Job Requirements
- Bachelor's degree in Marketing, Business, or a related field.
- 1+ years of experience in a digital marketing role.
- Proven experience with developing and executing successful digital marketing campaigns.
- Knowledge of web development and content management systems (CMS) like WordPress.
- Experience with media buying platforms and strategies.
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal skills.
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