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Job Description
- Manage product listings across multiple e-commerce platforms, ensuring accuracy, consistency, and adherence to brand guidelines.
- Collaborate with cross-functional teams including product managers, designers, and marketing to upload, maintain, and refresh product content.
- Optimize website content for search engine performance (SEO), ensuring content adheres to best practices for organic search visibility.
- Perform mass content quality checks regularly to ensure accuracy, consistency, and high standards across all product listings and web pages.
- Proofread and edit product descriptions, promotional content, and technical details to ensure they are free of errors and grammatically correct.
- Analyze content performance using Google Analytics and other web metrics tools, generating actionable insights to enhance user engagement and improve conversion rates.
- Troubleshoot content-related issues on the site and propose effective solutions to enhance user experience and resolve discrepancies quickly.
- Provide regular reporting on content performance, website traffic, and product listing health, utilizing tools like Google Analytics, Google Search Console, and internal metrics dashboards.
- Develop content quality standards and work closely with the content team to enforce them, ensuring that all content meets the brand's quality expectations and business goals.
- Identify trends and opportunities for continuous improvement in content presentation, search ranking, and overall user experience.
Job Requirements
- 2+ years of hands-on experience managing content in an e-commerce environment.
- Proficient in Google Analytics and other analytics tools, with the ability to derive insights and actionable strategies for content optimization.
- Advanced skills in data analysis and the ability to translate insights into actions that improve engagement and sales.
- Strong proofreading and editing experience, ensuring all content is accurate, clear, and compelling.
- Strong attention to detail with a proven track record of maintaining high standards for content quality across multiple projects.
- Problem-solving mindset with the ability to independently troubleshoot content issues and propose solutions to improve the user experience.
- Strong communication skills and experience managing multiple projects and timelines in a fast-paced environment.
