E-Learning Art Director

The E-Learning Art Director leads the visual and creative direction of digital learning content, ensuring engaging, pedagogically effective, and brand-aligned designs. This role bridges instructional design and visual storytelling, overseeing graphic designers, UI/UX teams, and multimedia developers.

Key Responsibilities

1. Creative Direction & Visual Strategy

• Define the visual identity of e-learning courses (colors, typography, icons, illustrations).
• Ensure designs align with pedagogical goals and brand guidelines.
• Develop style guides and templates for consistent course aesthetics.

2. Multimedia & Interactive Design

• Oversee the creation of:
  • Animations (2D/3D, motion graphics).
  • Gamified elements (badges, interactive scenarios).
  • Video production (storyboarding, editing).
  • UI/UX for learning platforms (LMS dashboards, mobile-friendly layouts).

3. Team Leadership & Collaboration

• Manage a team of graphic designers, illustrators, and multimedia specialists.
• Work with instructional designers to visualize complex concepts.
• Partner with developers to ensure technical feasibility of designs.

4. Quality Assurance & Innovation

• Review designs for accessibility (WCAG compliance, color contrast, alt text).
• Stay updated on EdTech design trends (microlearning, VR/AR, AI-generated art).
• Optimize visuals for low-bandwidth environments (emerging markets).