Senior Digital Marketing & Social Media Specialist

Main Duties:

• Manages execution of digital community (Facebook, Instagram, YouTube, Twitter, etc) and advertising across both brands, and provides analytics pertaining to those activities
• Review on-page optimization and content editing including headlines, Meta tags, page titles, alt tags, and descriptions.
• Develop content that builds brand awareness, generates traffic and engages customers in order to ultimately drive targeted website traffic, engagement and conversion e.g. blog writing, editing and optimization.
• Develop and edit content for digital marketing communication materials, establishing consistency of message across multiple channels and networks
• Plan and manage development and production of marketing promotional content including customer testimonials, case studies and other related material.
• Work with product management to manage messages and materials used in new product launches.
• Ensure consistent messaging is being used online across cross-functional departments .
• Create editorial calendars and syndication schedules.-
• Create, curate, and manage all published content.-
• Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information-
• Develop and expand community and/or blogger outreach efforts.-
• Overseeing customer service responses from social media.
• Follow the guidelines and a strategy for using social media.
• Collaborate with other departments to manage reputation, identify key players and coordinate actions.

Competitive Package:

• Salary based on your experience.
• Social and medical insurance.
• Mobile allowance.
• 8 Hours daily working hours
• 2 days off (Friday and Saturday off)