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Senior Marketing Specialist

MENA For Contracting & T...
Mohandessin, Giza

Senior Marketing Specialist

Mohandessin, GizaPosted 1 month ago
32Applicants for1 open position
  • 28Viewed
  • 8In Consideration
  • 0Not Selected

Job Details

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Job Description

  • Participating in developing and implementing the marketing plan and activities to help achieve company goals.
  • Creating new marketing ideas that maintain the market share of the company.
  • Identify brand-building areas and enforce brand marketing guidelines in trademarks, logos, and publications.
  • Provide marketing generated leads, sales opportunities and business development; cost of campaigns, number of deals sourced by marketing as a % of total pipeline and total revenue.
  • Help in running a smooth operating rhythm of measurable campaigns that drive revenue through sales teams.
  • Participating in market researches and analyzing data and preparing related reports.
  • Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies.
  • Creating the needed ideas for the marketing materials such as brochures, flyers and following up its execution.
  • Participate in developing and executing all ATL & BTL campaigns.
  • Execute integrated marketing programs (incl. events / exhibitions, branding / activation, tie-ups / cross promotions) mapped to the buyer journey.
  • Support with development and execution of social media campaigns through paid and organic channels.
  • Help in selecting and managing events (sponsored and hosted) to be included as tactics in the overall marketing mix, and ensure there is a cohesive pre-event, at-event and post-event strategy to increase engagement and response rates.
  • Proactively engage with our sales teams to coordinate, communicate, and optimize the impact of marketing activities (aligning marketing with their business priorities)
  • Communicate and educate the sales team regarding new and planned marketing activities, through internal marketing newsletter and other channels such as corporate communication activities.
  • Manage vendors that contribute to local demand creation programs (incl. events services, direct mail providers, content syndication providers, telemarketing agencies, and list brokers).
  • Measure, analyze and report on impact of activities (on operational, campaign and tactical level).
  • Monitoring offline competition and prepare / present regular competition watch reports.
  • Prepare and conduct all marketing administrative tasks and documentation.

Job Requirements

  • Bachelor of Commerce / Business Administration / Marketing or Related Discipline.
  • Proven experience working in real estate is a MUST
  • Experience in executing marketing tactics.
  • Ability to execute on a number of tasks simultaneously & to a tight deadline.
  • Knowledge of marketing and communication principles, practices, and techniques.
  • Familiar with B2B sales cycle and how to identify opportunities to maximize demand creation, pipeline, contribution and sales opportunity acceleration.
  • Good Command in English and MS Office package.
  • Good communication and presentation skills.
  • Creativity.
  • Ability to work in a team.

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