Marketing Manager

• Creating a comprehensive marketing plan that aligns with the company's overall goals and objectives. This includes researching the market, identifying target audiences, and determining the most effective marketing channels to reach them. 
• Manage marketing campaigns across various channels, such as SEM(Search Engine Marketing) social media advertising channels , email, advertising, events, and more.
• Manage the marketing budget and analyze the ROI of marketing campaigns
• Handling channel Marketing and Maintain the company's brand identity and ensure consistency across all marketing channels
• Analyze data to measure the effectiveness of marketing campaigns and identify areas for improvement
• Assist and managing google analytics both tactical and strategic to understand our online digital experience across our website and digital advertising channels.
• Manage website CMS (Content Management System) activities including page creation /layout, website maintenance, on page SEO, and recommended user experience updates.
• Support SEO strategy, work across functionally with content owners to define content onsite and key words optimization strategy to accelerate Upgrade automation.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Plan, execute and measure conversion tests to create Creative strategy planning, to target the right segmentation
• Collaborate with digital agencies and other departments to ensure cross-functional alignment.
• Institute a continuous improvement cycle for all marketing efforts and provide weekly, monthly, and yearly reporting against established KPIs.

Brainstorm new and creative growth strategies.