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Google Ads Specialist

- Maadi, Cairo

Google Ads Specialist

- Maadi, CairoPosted 29 days ago
8Applicants for1 open position
  • 8Viewed
  • 0In Consideration
  • 0Not Selected

Job Details

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Job Description

  • Execute tests, collect and analyze data, identify trends and insights to achieve maximum ROI in paid search campaigns 
  • Track, report, and analyze website analytics and PPC initiatives and campaigns 
  • Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies 
  • Optimize copy and landing pages for paid search engine marketing campaigns 
  • Perform ongoing paid keyword discovery, expansion, and optimization 
  • Research and analyze competitor advertising links 

Job Requirements

  • 6-8 years  of experience
  • Proven SEM experience and success managing PPC campaigns 
  • Well-versed in performance marketing, conversion, and online customer acquisition 
  • Up-to-date with the latest trends and best practices in search engine marketing
  • In-depth experience with bid management tools 
  • Experience with website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  •  Strong analytical skills and experience generating SEM reports 
  • Familiarity with A/B and testing experiments 
  • Working knowledge of HTML, CSS, and JavaScript development and constraints

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