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Job Description
- We are looking for a Media Buyer to Developing effective media buying strategies.
- Negotiating ad space and time slots with various media outlets.
- Participating in media planning to identify target audiences and craft effective campaigns.
- You will ensure that ads reach target audiences through high-quality channels at the lowest possible prices.
Responsibilities:
- Help identify target audiences and plan media campaigns.
- Compare and negotiate rates, ad space, and airtime
- Optimize plans and budgets according to the best media mix.
- Prepare schedules and adjust when needed.
- Experiment with new platforms and channels.
- Ensure ads are creative and displayed appropriately.
- Monitor costs and return on investment (ROI).
- Report to clients and build long-term relationships.
Job Requirements
- Organizational and multitasking abilities
- Experience with doing audience and buyer persona research
- Interest in following advertising and media trends
- Attention to detail
- Familiarity with media-buying, planning and research
- BSc/BA in Marketing, Advertising or related field
- Critical thinking skills
- Excellent communication and negotiation skills
- Good understanding of social media KPIs
- Team player
- Digital marketing & social media background
- Good time-management skills