Job Details
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Job Description
- Maintain and implement brand strategy, including setting style guides, brand guidelines, brand vision and value proposition for short as well as long term.
- Lead communication strategy and manage advertising agency for planning and
- execution of all communication across channels, including direct, on ground, ATL,
- online and social media.
- Lead all media activities and manage media agency. Set objectives and monitor
- performance & propose optimizations and tests.
- Assist with new and existing product development, pricing, production and new
- product launches as well as develop new business opportunities.
- Create and manage promotional activities with individual consumers, corporates,
- organizations and other institutions.
- Generate ongoing consumer and competitor insights and analysis.
- Budget for all marketing activities and prioritize expenditure.
- Manage and coordinate PR activities.
Job Requirements
- 3 - 5 years of experience in Product/Services Marketing or relevant role.
- Solid command of Digital and Social Media marketing tools and techniques.
- English fluency is a must.
