Regional Marketing & Research Lead
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- 6In Consideration
- 136Not Selected
Job Details
Skills And Tools:
Job Description
The new innovative strategy of KONE: Winning with Customers is all about understanding our customers’ true needs and working in newly developed and smarter ways to help our customers become more successful. To help us implement this strategic direction we are looking for a highly skilled, innovative and energetic Marketing & Business Intelligence/Research Lead responsible for the New Installation Business Unit for Middle East & Africa Region.
The successful candidate will report to the Marketing and Strategy Director for Middle East, Africa & Turkey. This position will support the achievement of KONE’s business objectives and contribute to the ongoing development of the front line’s business performance by utilizing an organization-wide marketing and communications strategy that will improve KONE’s competitive position
What will you do?
- Participate in business planning with the front line management to develop a marketing & communications strategy that is based on global marketing strategies and local business requirements and consistent with KONE’s overall mission, vision and objectives
- Support the achievement of business goals by managing the reputation and the brand of KONE according to global guidelines
- Create demand, support sales and increase customer loyalty by implementing and following-up marketing activities for different market and customer segments
- Able to work across business groups to align and amplify global marketing efforts and lead development of connected business growth programs
- Create and execute innovative strategies and marketing plans that spread awareness, engagement and product adoption
- Support KONE’s objectives through Internal communications: Communicating the company vision and strategic development programs to employees according to global guidelines
- Demonstrate expertise in dealing with front-line senior management, coaching and counseling them having the ability to influence leadership thinking in strategic communication
- Identify and anticipate need for change-management communications and provide strategic insight
- Oversee stakeholder relationship, provide and distribute local news according to global guidelines and regulations. Support global news with localized content and media distribution when possible
- Serve as a role model in enhancing the company vision
Job Requirements
Are you the one?
- Bachelor degree holder
- 5+ years with proven track record in a similar role with focus on marketing research and analytics
- Should have a strong business acumen, accompanied with analytical and creative thinking skills
- Demonstrated experience in successfully working with cross-functional teams and matrix management
- Experience and knowledge of Middle East region. Experience in Africa region is a plus
- Highly motivated, goal oriented, diligent and organized self-starter
- Flawless communication (public speaking and media relations) inclusive of writing and editing skills
- Excellent understanding of various CRM tools
- Fluency in English & Arabic. French is a big asset
What do we offer?
- Great dynamic team promoting a collaborative environment.
- Total reward elements that engage and motivate our employees and help us make KONE a great place to work.
- Comprehensive learning and development programs covering a wide range of professional skills
- An engaging job with the position description and clear targets
- Regular feedback through performance discussions
- Opportunities for individual development
- Mentoring and coaching programs
- Flexibility, trust, and respect
- Value-based culture, behaviors, and ethics
- Sustainability and innovation
- Working for a successful organization
