Senior Marketing Specialist

Food Magic - New Cairo, Cairo

101
Applicants for
1 open position
100
Seen
13
Shortlisted
86
Rejected
Experience Needed:
4 to 6 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
Salary:
Confidential, Bonus
Languages:
Arabic, English
Vacancies:
1 open position
About the Job
  • Develop and launch programs to create marketing plans and supervise clients' marketing team members to ensure that the marketing plans are executed as previously set up.
  • Conduct market research to find answers about consumer requirements, habits and trends.
  • Brainstorm and develop ideas for creative marketing campaigns
  • Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.).
  • Liaise with external vendors to execute promotional events and campaigns.
  • Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts.
  • Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.).
  • Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies.
  • Collaborate in creating and executing launch plans for new products: Leads branding, positioning, naming and messaging of new products
  • Collaborate in activities such as forecasting, branding, product positioning, creative concepts, collateral creation and packaging
Job Requirements
  • BSc/BA in marketing, communications or an equivalent field
  • Proven experience as senior marketing specialist in Food & Beverage
  • Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
  • Demonstrable experience in marketing data analytics and tools
  • Solid computer skills, including MS Office
  • Well-organized and detail oriented
  • Exceptional communication and writing skills
  • Commercial awareness partnered with a creative mind