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Job Description
- Executing marketing plans and tasks- including but not limited to Social Media, Lead Generation, Corporate and Partners-Funded Events, in addition to tending to marcom requests cross-company.
- Liaising with business line/product managers, content editors, and graphics designers to design campaigns/programs and collaterals for the offerings that are consistent, effective and appropriate for the target market/customer segment.
- Assisting in managing the participation of the organization in seminars, trade shows, and events including preparing displays, giveaways, venue and equipment booking, staffing, prospect invitation, confirmation, evaluation, etc.
- Coordinating with marketing agencies, business line/product managers, technology partners, the development of materials required for promotional and advertising campaigns e.g. brochures, campaign emails, letters, roll ups, banners, posters, catalogues, etc.
- Collecting company information from different department to perform web site and social media updates.
- Analyzing historical and planned marketing campaign to make best use of marketing budgets, and enhance campaign results.
- Working with governmental partners in ITIDA and others
- Handling internal corporate communications as needed.
Job Requirements
- Previous Experience in a Software house
- Excellent communication skills, fluent English and very good Arabic
- Good understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research.
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