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Job Description
- Identify and develop new business with current and potential clients by generating leads and interest through cold-calls, networking, presentations, and office visits.
- Visit potential clients to promote products
- Learn customers' diverse, specific business needs and apply product knowledge to meet those needs.
- Prepare action plans and schedules to identify specific targets and to project the number of contacts to be made.
- Identify, develop, and evaluate marketing strategy.
- Identify and analyze the proper data sources in order to track and report brand/product lines performance.
- Develop pricing strategies.
- Evaluate the financial aspects of product development, such as budgets, expenditures, research and development..etc
- Monitor and track competition practices in the market.
- Define the product marketing investments and promotional requirements to achieve the required objectives
- Ensure all channel and product activities are supported with a powerful communication plan.
- Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion teams.
- Ensure having the right data sources to drive and track communication and media activities.
- Monitoring campaign's progress.
Job Requirements
- 15+ years of experience
- Experience in the steel industry is a MUST
- Proven Experience in big Steel companies