Marketing Specialist
traxl -
Nasr City, CairoPosted 5 years ago38Applicants for1 open position
- 32Viewed
- 12In Consideration
- 6Not Selected
Job Details
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Job Description
Marketing Strategy and operation:
- Develop strategies and tactics to get the word out about our company and drive qualified traffic.
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels like content creation, content creation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
- Analyze consumer behavior and adjust email and advertising campaigns accordingly
Design
- Meet with clients to determine the scope of a project
- Create images that identify our products
- Develop graphics for product illustrations, logos, and websites
- Select colors, images, text style, and layout
- Incorporate changes recommended by the clients into the final design
- Review designs for errors before printing or publishing the
Job Requirements
- Demonstrable experience in marketing together with the potential and attitude required to learn
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
- Solid knowledge of digital marketing.
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets.
Design
- Master Indesign, Photoshop and illustrator