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Job Description
Job summary
- We are a growing retail and e-commerce business in need of a creative copywriter to write a clear and concise copy of product description, marketing materials, social media, email marketing, publications and website content
- Your words will inform and engage target audiences through multiple platforms and channels, so we are looking for a candidate who is creative, innovative and able to easily adapt to rapid changes in consumer preferences.
- We are focused on providing a best-in-class customer experience, and you will have a significant role in helping us achieve that goal.
- Our ideal candidate is a team-spirited, skilled and imaginative writer with an eye for detail. If you can grasp requirements quickly and offer valuable insight, we’d like to meet you.
Responsibilities and duties
- Conduct high-quality researches and researching markets and industries to compare and create content that is innovative and original.
- Write a clear and attractive copy of product descriptions.
- Creating concise, eye-catching, and innovative headlines and body copies.
- Produce error-free content that adheres to the company’s style guidelines.
- Coordinate the content production including booking and liaising with designers, illustrators and photographers.
- Use SEO principles to maximize copy’s reach.
- Consistently brainstorming and collaborating with team for new ideas and strategies.
- Source images and other content requirement.
- Write high-engagement social media content that reflects our brand’s voice and maximizes the sales.
- Writing various copy options, which may be presented as a storyboard (a consecutive series of frames depicting the script and drawings that may be used)
- Writing a wide variety of topics for multiple platforms (website, blogs, articles, social updates, banners, case studies, guides, white papers, etc.)
Job Requirements
- BSc/BA in marketing, English, journalism or related field.
- Skilled in writing clear, concise and grammatically correct copies.
- Familiarity with keyword placement and SEO.
- Confident in producing work across multiple platforms.
- Good Knowledge of online content strategy and creation.
- Exceptional skill with the nuances of social media writing, including the use of hashtags, emojis and acronyms.
- Highly creative and imaginative.
- Have a strong research skill.
- Have an eye for detail.
- Have an interest in commerce, popular culture, and new advertising trends and techniques and can interpret why loyal customers buy certain products.
- Proficiency with Microsoft Office software, including Word, Excel, PowerPoint, Communicator and Outlook.
- Ability to write products description content in both English and Arabic.
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