- Experience Needed:
- 2 to 3 years
- Career Level:
- Experienced (Non-Manager)
- Job Type:
- Full Time
About the Job
You are a highly creative, resourceful and visionary individual who can capture the audience’s attention through skillful social media use. You are known for your effective communication along with superb relationship building nature. You are also an expert in how social channels function and how people use them to maximize their intended impact.
Sound like a match? Itcan Cairo is looking for a Social Media Specialist to join us!
- Create Facebook Ad campaigns (from planning, to campaign objective and budgeting, to ad formats) for diverse clients
- Build both prospecting and retargeting campaigns that push In-Market Auto Shoppers through the purchase funnel
- Generating leads and sales using Facebook and Instagram Ads
- Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs.
- Use Facebook and Google Analytics metrics to expand, evolve, and optimize campaigns
- Ensure Facebook tasks are being delivered on-time and as expected by client
- Test ads to determine highest performing creative, markets, and ad copy
- Continuous monitoring of results and improving of ads
- Provide conversion-focused ad creative direction and optimize ad copy based on data
- Ensure proper tracking, attribution, and consistency across client campaigns
- Reporting of results of Facebook and Instagram Campaigns
- Manage the strategy and setup of all paid campaigns.
- Provide thought leadership, strategic insight, and clear communication (written and verbal) to exceed KPIs and hit deadlines
- Create content
- Stay current with best practices, strategies, legislation and industry standards related to Facebook Advertising
2 to 3 years
Not Specified at least
Marketing and Advertising
About this Company
ITCAN is a growing intelligent digital and performance marketing agency that that helps deliver quality to clients across all available channels online. Our main office is based in Dubai, with two other branches in Saudi Arabia and Egypt. At ITCAN, we are constantly striving...
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