Social Media Strategist

Job Brief

This Social Media Strategist job listing template lists the core responsibilities and essential skills that you should be looking for in applicants.

Job Description

• ● Design social media strategies to achieve marketing targets
• ● Manage, create and publish original, high quality content
• ● Administer all company social media accounts ensuring up-to-date content
• ● Liaise with writers and designers to ensure content is informative and appealing
• ● Collaborate with Marketing and Product development teams to create social ‘buzz’ regarding new product launches
• ● Facilitate client-company communication (respond to queries, get reviews and organize chats and Q&A sessions)
• ● Prepare weekly and monthly reports on web traffic and ROI
• ● Monitor SEO and user engagement and suggest content optimization
• ● Communicate with industry professionals via social media to create a strong network
• ● Train internal teams to integrate and maintain a cohesive social media strategy
• ● Stay up-to-date with new digital technologies and social media best practices

Job Requirements

• ● Proven work experience as a Social media strategist or Social media manager
• ● Hands on experience using social media for brand awareness
• ● Understanding of SEO and web traffic metrics
• ● An ability to identify target audience preferences and build content to meet them
• ● Familiarity with web design and publishing
• ● Excellent multitasking skills
• ● Strong written and verbal communication skills
• ● BSc degree in Marketing or relevant field