Job Brief
To advertise your job openings, you can post this Product Copywriter job description template on job boards or careers pages.
Job Description
- ● Write clear and compelling copy to describe products
- ● Create advertising texts for brochures and banners
- ● Work with designers on landing pages for new product features
- ● Craft sales pitch emails to pique potential candidates’ attention
- ● Ensure all content we produce is true to the product and consistent with our brand
- ● Collaborate with designers to create appealing graphics that complement text
- ● Conduct competitive research to identify our strong and weak points
- ● Promote product copy online (e.g. on social networks)
- ● Apply SEO principles to maximize reach to our target audience
- ● Update product descriptions as needed (both on our websites and other online resources)
Job Requirements
- ● Proven work experience as a Product Copywriter, Copywriter or similar role
- ● Portfolio of published articles
- ● Excellent writing and proofreading skills
- ● Hands-on experience with Content Management Systems (e.g. WordPress)
- ● Familiarity with online marketing campaigns
- ● Basic keyword search knowledge
- ● Time-management abilities
- ● BSc in Marketing or relevant field