Job Brief
This job description template is for junior copywriters in Marketing.
Job Description
- ● Write and proofread blog posts about our company’s products and services
- ● Create promotional text for online ads, banners, brochures and social networks
- ● Conduct basic keyword research
- ● Submit well-structured drafts to senior copywriters and editors within deadlines
- ● Update existing content on our web pages
- ● Participate in email marketing campaigns
- ● Implement SEO practices to increase blog posts’ visibility
- ● Interview internal team members (e.g. product developers and salespeople) to learn about product features
- ● Coordinate with designers to complement text with images, graphics and charts, as needed
Job Requirements
- ● Work experience as a Junior Copywriter, Content Writer or similar role
- ● Copywriting samples; a portfolio of published articles is a plus
- ● An ability to describe product features in a creative and informative way
- ● Excellent writing and editing skills in English
- ● Hands-on experience with Content Management Systems (e.g. WordPress)
- ● Basic knowledge of SEO and keyword research tools (e.g. Keyword Planner and Moz)
- ● Familiarity with social media for business
- ● Solid time-management skills
- ● BSc in Marketing, Communications, Journalism or relevant field