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Job Description
- Daily Campaign Optimization based on Analysis of Campaign Performance, including Bid/Budget Management and Landing Page Analysis
- Continuous improvement by proactively assessing the latest digital practices and methodology.
- Plans and manages Paid Social campaigns, including strategy development, organization, and management.
- Monitor and administer web analytics dashboards, reports, and essential reporting tools, and point out key areas of importance in accordance to venture goals.
- Managing, coordinating, and aligning with internal external Stakeholder/ agencies
- Owning marketing activities calendar and keeping track of projects and ensuring timely delivery of tactical and brand campaigns in alignment with partners
- Monitoring campaign objectives and spending and evaluating campaign performance: reach, engagement, order volumes, etc
Job Requirements
- +3 years experience in Performance Marketing, specifically in Paid Social (Facebook Ads) and Google Analytics.
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Experience with Social Media Management.
- Excellent communication and collaboration skills with a creative mindset.