SEO Analyst
Job Details
Skills And Tools:
Job Description
Keyword Research and Analysis:
Identifying relevant keywords that users are searching for and optimizing website content and structure around those keywords.
Website Performance Analysis:
Monitoring key SEO metrics like traffic, bounce rate, and conversion rates using tools like Google Analytics.
Technical SEO Audits:
Identifying and resolving technical issues that hinder search engine crawling and indexing, such as broken links, slow loading times, and mobile-friendliness.
Content Optimization:
Ensuring website content is well-written, relevant, and optimized for search engines, including optimizing meta descriptions, title tags, and headings.
Competitive Analysis:
Monitoring competitor websites and strategies to identify opportunities for improvement and stay ahead of the curve.
Reporting and Analysis:
Providing regular reports on SEO performance, analyzing data, and providing actionable insights to stakeholders.
Staying Updated:
Keeping abreast of the latest SEO trends, algorithm updates, and best practices to ensure strategies remain effective.
Collaboration:
Working with content creators, web developers, and other marketing teams to implement SEO strategies and ensure consistent best practices .
Job Requirements
- Strong analytical and problem-solving skills
- Proficiency in using SEO tools like Google Analytics, Google Search Console, and keyword research tools.
- Understanding of HTML, CSS, and website structure.
- Excellent communication and collaboration skills.
- Ability to interpret data and provide actionable insights
