Job Details
Skills And Tools:
Job Description
Job Purpose To develop, establish and maintain marketing strategies to meet SMG objectives. Effective management of the marketing, advertising and promotional activities of SMG. Creating a demand for SMG product / service in the market which will generate Sales in the company & increase the company’s market share and in turn, provide the necessary revenue. Key Accountabilities - Propose and implement yearly marketing plan and estimating the marketing budget for all brands for top management approval. - Ensure SMG Brands visibility though different media channels including and not limited to Digital Media, Printed Media, ATL, BTL, broadcasted, etc…through continues supply of information on the brand initiatives and activities according to the approved marketing budget. - Supervise and determine the main specifications of Designs, product and installation all marketing materials. - Ensure the CI Sales offices (Branches), Showrooms and Service Centers for all brands and all new projects, Conduct Internal Audit and propose action plans to comply with mandatory CI requirements. - Ensure and supervise the data quality and Updates of CRM database - Prepare and implement Porsche customer contact plan - Report to stakeholders month , quarterly and yearly all marketing activities and events. - Text Marketing Management (website data update) - Branding and Promoting SMG brand with all spare parts brands. - Base on Marketing Survey and CSI index for all SMG customers, analysis of customer research, current market conditions and competitor information. - Responsible for people management in the Department, including: o recruitment of qualified employees o ongoing development and training for employees to meet the demands of the business o performance assessments and development discussions conducted annually o assessing staff satisfaction through employee surveys and feedback - Support and promote a safe and healthy work environment, ensuring compliance with all Health and Safety regulations and ongoing development of safety policies and procedures. - Ensure that all employees are informed of the company’s vision and core values, financial position and performance, products and working methods. - Develop the department culture based on the SMG values and mission, leading and motivating staff to achieve business objectives. - Ensure the teamwork in cooperation with each other and the other departments through open and effective communication. - Ensure that the department complies with all Company policies, procedures and processes as well as laws and regulations. - Develop, Promote and work with SMG’s Standard Operating Procedures to ensure uniform quality standards in all areas of the business |
Job Requirements
Knowledge, Skills &Experience
Min 5 years of experience as marketing manager
Suitable university certification preferred with marketing major
Fluent English and computer skills including main design software
Planning and organization skills
Excellent verbal and written communication skills
Good project management skills
Creation and out of box ideas
Competencies Profile
| 1 | Team Work (Expert) | • Credits others who have performed well. • Encourages and empowers others, making them feel strong and important. • Demonstrates own commitment to important initiatives by actively contributing to the efforts of a team and by recognizing the contributions of other team members. • Is quick to provide guidance and support to new team members/other teams to facilitate learning. • Encourages people to continue their efforts when they become discouraged. |
| 2 | Values & Ethics (Expert) | • Recognizes workplace practices and conventions that diverge from espoused professional ethics of the workplace and questions and challenges the discrepancies, occasionally at considerable risk to personal interests in the workplace. • Practices and fosters in others ongoing, creative inquiry into the practical meaning of fundamental values of the profession. • Demonstrates adherence to all ethical standards and encourages others to do the same. • Promotes dialogue on relevance of ethics and values to daily issues and relevance of daily issues to the public good.
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| 3 | Flexibility (Expert) | • Decides what to do or how to do something based on the situation. • While maintaining the same overall goal or strategy. Acts to fit the situation or the person involved. • Evaluates the situation and decides what approach to take based on the demands of the situation or the needs of the person. • This may involve changing guidelines, processes, outcomes, etc., but would not include changing the overall strategy.
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| 4 | Goal Oriented (Expert) | • Views problems as a challenge and takes the initiative for finding a solution • Challenges the accepted ways of doing things where there is room for improvement • Works to create an environment where all the team are looking for improvements • Builds up contacts in other areas of the business to drive performance improvement
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| 5 | Innovation | • Identifies new technologies, applications, and process changes to continually improve efficiency or technology performance • Assesses potential solutions and improvements for cost-effectiveness • Constantly evaluates the changes in business and operations and looks to improve established processes and procedures • Stays current with technical trends
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| 6 | Net Revenue, Pricing, Marketing Strategy | • Thorough understanding of business / industry / competition in market – most highly developed by being in market • Pricing development process, and market equations • "Business advisor" role to Marketing and Sales organization • Ensure that strategy maximizes revenue and achieves corporate objectives
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| 7 | Team Building (Expert) | • Applies the competency in considerably difficult situations • Generally requires little or no guidance • Promotes cohesiveness of a dysfunctional team by defining roles and responsibilities of each team member and establishing overall objectives • Motivates Organization-wide team by assigning work based on team member skill level and area of interest
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| 8 | Building Partnerships & Relationships (Expert) | • Is able to build a rapport with people outside the team • Demonstrates understanding of other parties aims and gains their support to work together to achieve common goals • Puts own goals aside to focus on group goals – is willing to make sacrifices for the group • Works to involve all relevant parties across functions Works to avoid conflict.
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