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Job Description
- Research industry-related topics
- Prepare well-structured drafts using digital publishing platforms.
- Developing and implementing Company Social Media strategy
- Create strong, consistent and engaging digital content across all platforms and channels.
- Writing loose editorial video scripts.
- Brainstorm social media content to be part of a content publishing strategy and seasonal marketing efforts.
- Develop and deliver content with the marketing goal in mind (awareness, engagement, conversion).
- Develop and deliver content with the channel and placement in mind – single image, carousel, video, dynamic, etc.
- Coordinate with other internal and external creative resources to ensure production of traditional marketing materials.
- Challenge traditional marketing ideas and bring fresh, executable ideas and approaches to design, digital content and other marketing applications each day.
- Writing (short-form content, trailers, promos, sales reels, TV ads, Proposals and other branded/promotional content)
- Convert all dummy scripts to creative content.
- Writing blogs, articles, factsheets, press releases, customer success stories.
Job Requirements
- 2-5 years of Proven work experience as a Content Creator.
- University degree preferred in PR or Media.
- Excellent commands in written English & Arabic.
- Experience creating strong, engaging content, such as blog posts (full articles), social media posts (captions & design messages) & Videos.
- Familiarity with keyword placement and other SEO best practices
- Creative and Critical thinker.
- Agency experience is a plus.
- Strong research skills
- Ability to meet deadlines.
- Exceptional communication and organizational skills.
- Strong research skills.
- Good understanding of social media KPIs