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Job Description
- Build, Plan and implement the overall digital marketing strategies.
- Execute digital activities across all products.
- Achieve sales target and goals through digital marketing strategies and activities.
- Manage all digital marketing channels to ensure brand consistency.
- Develop products campaigns to create and maintain high levels of customer interaction.
- Manage and improve online content, considering SEO and Google Analytics.
- Liaise with product managers and field force teams to increase customer satisfaction through cohesive strategies.
- Organize and lead digital marketing team.
- Monitor competition and provide ideas to stand out.
- Stay up-to-date with digital technology development.
Job Requirements
- Proven work experience as a Digital marketing department Head not less than 5 years in the same position.
- Pharmaceutical background is an asset.
- Demonstrable experience in designing and implementing successful digital marketing campaigns.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Solid knowledge of online marketing tools and best practices.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, and social media.
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
- Excellent analytical and project management skills.
- Strong team management and communication (written and verbal) skills.
- Critical thinker and problem-solving skills.
- Result driven oriented with growth mindset