Skills And Tools:
• Load and update content (photography & descriptions) for the property on all online channels in consultation with the Director of Sales and Marketing and corporate office.
• Monitor and assist in ensuring Rate parity throughout all electronic distribution channels.
• Monitor and assess the properties reviews on online portals and ensure that official feedback from the hotels is in place whenever necessary.
• Identifying and evaluating new marketing opportunities to increase direct internet traffic and drive online production.
• Evaluate the online presence and rate position of immediate competitors.
• Ensure the properties content (photography & descriptions) in all online channels remain accurate and brand compliant.
• Conduct regular quality assurance audits on the hotels descriptive content & images to ensure parity on all channels and integrity with brand website.
• creating, monitoring and implementing the full year Online Marketing and advertising plan.
• Actively develop and maintain a database of corporate & hotel’s email newsletter subscribers. Schedule regular sending to all guests and individuals who have subscribed.
- Bachelor's degree in marketing , Business admin (preferred)
- Experience using web analytics and optimization tools.
- Experience using Channel Manager
- Analytical skills.
- Communication skills.
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