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Healthcare Marketing Manager

Innovalz - 6th of October, Giza

Healthcare Marketing Manager

Innovalz - 6th of October, GizaPosted 12 days ago
54Applicants for1 open position
  • 30Viewed
  • 5In Consideration
  • 25Not Selected

Job Details

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Job Description

A healthcare marketing manager’s daily responsibilities are going to depend on the priorities of their employer. A private practice may want to focus on growing its client base, while a pharmaceutical company may be more concerned with migrating towards a digital marketing strategy. In both cases, however, there will be an overlap in the typical daily responsibilities of a healthcare marketing manager.

Some typical daily responsibilities include:

  • Assessing strategic partnership opportunities for marketing initiatives
  • Overseeing the marketing department’s individual projects
  • Liaising between the marketing department and upper leadership
  • Managing relationships with the media and the wider community
  • Creating a communication plan to be used across all marketing and PR
  • Evaluating the effectiveness of old marketing programs and the viability of new ones
  • Lead and manage overall activities in Clinical Marketing.
  • Develop and build relationship in the medical community at all levels to drive and promote portfolio of clinical value parameters to facilitate successful growth.
  • Fully implement a strategic business plan for the development of Clinical Marketing Assays.
  • Promote and establish network of endorsers in the medical community to further facilitate acceptance to drive demand for tests.
  • Implementation and development of all related supportive materials to aid country to position and market our Clinical Value parameters.

Job Requirements

Job Requirements

Education:

  • Bachelor’s Degree in Health/Science/Marketing disciplines
  • Experience in product management from Diagnostics or Medical Device industry is an added advantage.
  • Contacts and Versatility in medical community.

Other Skills and Abilities:

  • Computer Skills (Microsoft Office Application)
  • Excellent interpersonal and communication skills
  • Strong leadership skills and a team player
  • Analytical, precise, pragmatic, enthusiastic, result-oriented and commercial awareness
  • Creative problem solving and issue resolution skill
  • Planning, organization and time management skill
  • Self-Initiative and Proactive
  • Ability to interact with peer groups and respond to questions in a manner consistent with professional scientific etiquette.
  • Strong track record in prioritizing and simultaneously managing multiple projects in a fast paced environment for timely completion of projects.
  • Ability to achieve goals with minimal to moderate supervision and direction.

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