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Job Description
- Create and enhance a content plan for socialmedia platforms and the website.
- create a monthly content calendar with the content team and creative director.
- Demonstrate a clear understanding of campaign objectives and devise strategiesto achieve them.
- create daily, monthly and quarterly tasks and achievements report.
- Contribute with creative director to develop annual creative content strategy.
- Collaborating with the creative director and marketing team to decide the brand taglines, campaign Slogans and other promotional material.
- Prepare well-structured scripts for our platforms.
- Proofreading for Arabic and English content.
- Ensure that the contents compliant with the copyright and data protection laws
- Update the website, social media and content pages periodically.
- Conduct keyword research and use SEO guidelines to optimize content title and description.
- Ensure that every piece of contents an original context.
- Create clear presentations for new concepts and creative ideas.
- Track website traffic and social media engagement: This includes tracking metrics such as pageviews, unique visitors, bounce rate, and social media shares.
- Analyze competitor content to identify areas where we can improve our content.
- Study and analyze customers' behavior and preferences.
- Stay up to date with industry trends, seasonal events and create a relevant content.
- fact-checking long-form content pieces.
- use the needed tools for revise, proofreading, and monitoring the content quality.
- Follow up with the SEO specialist to enhance website performance and optimize content.
- Coordinate with the designers and review the daily published designs and TOV.
- Manage publishing and understand how each social media platform work with mediators.
- create daily, monthly and quarterly tasks and achievements report.
- Ensure that all tasks to be done on time within planned timescales.
- Study the market and analyze competitors' platform strengths and weaknesses.
- Research industry-related topics and identify gaps in our content.
- Develop creative ideas and concepts for our campaigns.
- writing blog posts, email newsletters, and other marketing materials.
Job Requirements
- Bachelor's degree in mass communication or any a relevant field.
- proficiency in using spreadsheets, strong organizational skills, and good verbal and written communication abilities.