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Job Description
- Develop and implement media campaigns applying media solutions to overall client objectives
- Develop campaign reporting documents and formulate optimization recommendations for client presentation
- Create media plan flowcharts and media buy authorizations
- Work across teams to research and compile information needed to meet client objectives and deadlines
- Develop and maintain relationships with media partners to facilitate negotiations and media buying needs
- Purchase weekly, monthly, quarterly or annual media schedules for our clients assuring best placements and optimal use of budget
- Plan, execute and maintain the day-to-day media buying process
- Provide buying specifications, monitor development and review media buys and post-buy analyses
- Monitor media campaigns on daily basis
- Attend campaign performance meetings internally and/or with client if needed
- Work with internal interactive media team to integrate interactive objectives and strategies into overall plan
- Develop objective-based performance models and create the necessary attribution (partners, pixels, analytics)
- Understand available vendors, targeting and optimizations related to objective-based performance
- Use consumer insights, data, platform performance and key social media trends to inform the development of integrated connection plans
- Supervise, mentor and train junior level team members as needed
- Develop intelligent measurement plans
Job Requirements
- University degree.
- 4-5 years of Proven experience as Media Buyer or similar role of online Ads Management and media-buying, planning and research
- Interest in following advertising and media trends
- Working knowledge of media advertising platforms such as (FB, IG, Google Ads)
- Excellent communication and negotiation skills
- Organizational and multitasking abilities
- Analytical Skills
- Attention to detail
- Critical thinking skills
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