Job Details
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Job Description
Role Overview: The Manager/Journalist will play a pivotal role in shaping our marketplace's voice and brand narrative. This position involves managing our content team, strategizing content development, and producing high-quality articles, reports, and multimedia content that engage our audience and highlight our marketplace offerings.
Key Responsibilities:
- Lead and manage the content creation and editorial team, ensuring content is on-brand, diverse, engaging, and optimized for our target audience.
- Develop and implement content strategies that align with our marketplace objectives, enhance user engagement, and contribute to SEO efforts.
- Produce a range of content, including articles, reports, interviews, and multimedia presentations, to highlight marketplace trends, seller stories, and product features.
- Collaborate with marketing, product, and sales teams to ensure cohesive branding and promotional strategies across all platforms.
- Analyze content performance metrics to inform strategy adjustments and content optimization.
- Stay abreast of industry trends, competitive landscape, and SEO best practices to continuously improve content relevance and engagement.
Job Requirements
- Bachelor’s degree in Journalism, Communications, Marketing, or related field.
- Proven experience in content management, journalism, or a related role, preferably within an online marketplace or e-commerce setting.
- Strong leadership skills with experience managing a content team.
- Excellent writing, editing, and communication skills, with a keen eye for detail.
- Proficiency in SEO principles and content optimization strategies.
- Ability to work collaboratively across teams and adapt content strategies to meet changing market and business needs.
- Creative thinker with a passion for storytelling and engaging audiences.
