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Digital Marketing Manager

Conference Organizing Bureau
Mohandessin, Giza
Posted 3 months ago
38Applicants for2 open positions
  • 3Viewed
  • 0In Consideration
  • 0Not Selected
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Job Details

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Job Description

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Job Requirements

- Bachelor's degree in Marketing, Communications, or a related field.

- Proven experience (X years) in digital marketing, specifically within the event/conference industry.

- Proficiency in managing social media platforms (Facebook, Twitter, Instagram), Google Ads, Google Display Network, and other relevant advertising platforms.

- Strong analytical skills with the ability to interpret data and make strategic recommendations.

- Excellent written and verbal communication skills.

- Creative mindset with the ability to generate innovative marketing ideas.

- Experience in SEO, content creation, and email marketing is a plus.

- Ability to work independently and in a team environment, managing multiple projects simultaneously.

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