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Job Description
Marketing Manager background FMCG
Will be responsible for the following:
- Apply and develop specific marketing tactics that build on consumer and customer insight to deliver overall brand objectives.
- Develop leadership skills through management of multi-function teams in the execution of brand strategies.
- Develop executive annual brand strategies and marketing plan.
- Lead cross-functional teams in the execution and accomplishment of brand objectives.
- Provide business analysis/insight into the development of brand strategies in support of the brand franchise.
- Product planning, pricing, and positioning, in addition to interfacing with all organizations
within the business to deliver efficient growth and profitability.
Job Requirements
Requirements:
- BSc/MSc degree in Marketing or related field
- From10-15 years’ experience in a major FMCG industry.
- Experience in marketing analysis.
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate, and motivate.
- Numerically literate, comfortable working with numbers, making sense of metrics.
