Job Details
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Job Description
- Assist PR Manager in creating an annual plan and budget for the PR calendar and preparing and monitoring the plan's budget.
- Implementation of the PR activities calendar
- Manage media coverage effectively and timely:
- Open and maintain communication channels with the media
- Maintain regional and international media contacts
- Arrange media coverage and press releases for all collections, features, events, and initiatives
- Prepare press releases for publicity and promotional purposes
- Arrange interviews between the media and key designers or any company personnel
- Monitor the media’s coverage of the company both locally and internationally
- Document all of the above effectively
- Monitor potential opportunities for coverage
- Assist in developing all company communication material including company profiles, synopsis, etc…
- Update the company website with all news and editorials
- Implement and co-organize company events and company’s participation in local and overseas events
- Execute all Azza Fahmy magazine photoshoots
- Prepare all PR tools, press releases, press kits etc
- Provide regular news updates to all AFJ employees and execute internal PR initiatives such newsletters.
- Work with all franchisee PR teams to execute the PR plan
- Communicate with PR agencies abroad and timely provide them with all necessary products and material
- Provide external parties with the company’s products and necessary material for promotional uses
- Research and execute designer collaborations as per strategic PR plan guidelines.
- Co-develop and execute the AFJ CRM system
- Co-develop and execute the AFJ CSR system
- Provide the PR Manager with all needed information, reports, analyses, and adequate advice and recommendations to support planning and decision-making for the Marketing & Sales department.
- Perform any other responsibilities assigned by the PR Manager.
Job Requirements
- 5 years of experience in a similar job and related fields
- Excellent command of Arabic, English
- Presentation, Communication, Taking Initiative, Problem Solving & Time Management
