Senior Brand Manager (Nutrition)
Nestle -
Cairo, EgyptPosted 5 years ago182People have clicked1 open position
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Job Description
Management Job in Marketing with responsibility for a department, business unit and business process. Responsible for developing the overall marketing strategy of the brands, products, categories and `guardian` of the brands within their area of responsibility.
Key responsibilities
- Develop full business cycle from clear vision, objectives, strategies, plans and tactics for the range in the group ICP process
- Handle PPP strategy for baby food across MENA
- Manage the Profit and Loss account for the baby food business unit and responsible for bottom line results
- Manage existing and initiate new levels of consumer information to ensure the understanding of market and identifying the gaps to transfer them to business opportunities.
- Develop clear positioning for the brands to ensuring that the Product Managers implement communication/promotional campaigns according to the brands strategies.
Job Requirements
- 5-8 years of Experience in relevant field
- Previous experience as SBM or equivalent in FMCG
- Strong Information Analysis experience
- Experience in Brand Management
- Experience in Project Management
- Strong experience in Generating Consumer Insight
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