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Job Description
- Primarily responsible for content modifications, additions, deletions and implementing approved digital enhancements related to Automotive.
- Create and publish engaging content: writing blog posts, articles, newsletters, communications materials, and material for social media channels.
- Setup new site pages/sections and campaign landing pages.
- Setup and maintain campaign goals, profile data, multivariate test and reporting within the Sitecore Digital Marketing System.
- Continually monitor the website in a proactive manner to ensure that information is accurate, content is current and pages are free of errors.
- Verify compatibility within all browsers and across mobile devices.
- Maintain metadata and other inputs in the system to optimize search engine results.
- Keep up to date on all Bayer web guidelines and standards. Work with Web Communications to make certain that the proper guidelines are followed across all digital channels.
- Respond to user inquiries, comments and suggestions.
- Perform image manipulation tasks such as creating thumbnails, image resize, file format conversion and simple image edits.
- Create and maintain multimedia, including photo galleries, slideshows, and videos embedded in Web pages.
- Manage all work request within a tracking system.
- Verify that all content is approved through proper channels and systems prior to posting and ensure compliance with law (e.g. copyright and data protection).
Job Requirements
- Excellent writing and verbal communication in Arabic/English
- Must be able to work effectively both as a team member and independently.
- Advanced writing and editing skills.
- Solid understanding of social media channels (Facebook, Twitter, YouTube, etc).
- Self Management - you’re able to set tasks for yourself and achieve them when you say
- Demonstrate ability to prioritize, multi-task, and work with minimal supervision in a team environment
- Knowledge about sustainability topics and recent developments related to the field.
- Advanced general computing skills and project-management skills.
- Minimum 2 years as a web content/social media coordinator.