Marketing Officer

Job Brief

This Marketing Officer job description template can be used to post on job boards and careers pages. It is easy to modify for your company.

Job Description

• ● Contribute in the implementation of marketing strategies
• ● Support the marketing manager in overseeing the department’s operations
• ● Organize and attend marketing activities or events to raise brand awareness
• ● Plan advertising and promotional campaigns for products or services on a variety of media (social, print etc.)
• ● Liaise with stakeholders and vendors to promote success of activities and enhance the company’s presence
• ● See all ventures through to completion and evaluate their success using various metrics
• ● Prepare content for the publication of marketing material and oversee distribution
• ● Conduct market research to identify opportunities for promotion and growth
• ● Collaborate with managers in preparing budgets and monitoring expenses

Job Requirements

• ● Proven experience as marketing officer or similar role
• ● Solid knowledge of marketing techniques and principles
• ● Good understanding of market research techniques, statistical and data analysis methods
• ● Excellent knowledge of MS Office and marketing software (e.g. CRM)
• ● Thorough understanding of social media and web analytics
• ● Excellent organizational and multi-tasking skills
• ● Outstanding communication and interpersonal abilities
• ● Creativity and commercial awareness
• ● A team player with a customer-oriented approach
• ● BSc/BA in marketing, business administration or relevant field