Basic Info

Name: Yahya Nayel

Professional Experience: 5 years

Location: Cairo Governorate, Egypt

Highest Education: Bachelor's Degree

Career Level: Experienced

Work Experience

Senior Marketing Executive at AL' IMAGE Pharmacies

Experience Details

Job Title: Senior Marketing Executive

Job Role: Marketing/PR/Advertising

Career Level: Experienced (Non-Manager)

Job Details: - Act as a continuous source of creative ideas and solutions to increase store sales through marketing and promotional opportunities.

- Work with pharmacy leadership to create and implement all store promotional and marketing programs, and communicate to customers and Team Members.

- Follow and comply with established procedures, including health and sanitation, and adhere to safe work practices.

- Put together a permanent database and periodic reports of competitor field activities

- Pricing Analysis in the market by defining and recommending price targets.

-Monitor and analyze the competitors’ strategy, processes and structure

- Monitor and analyze the competitors selling channels and sales force- ---Monitor and analyze in real time the competitors’ activities in terms of effectiveness and efficiency

-contribute in the field planning process, ensuring the numbers are matching the company plans based on latest forecast.

-Development of annual marketing/events plan.- Supervising advertising and social media agencies to design ATL/BTL activities.

- Production and execution of target campaigns and events program to encourage in-house purchases and deliveries.

- Directing the development of on-line presents through internal and external media agents.

- Building relationship with print and on-line media.

- Customer care.

- Development and implementation of client loyalty programs.

- Development and production of marketing and PR material, indoor and outdoor signage in accordance with brand corporate identity.

- Planning and management of events.

- Handling Sponsorship/Partnership arrangements.

- Supporting other departments in development of internal and external communications.

Company Details

Name: AL' IMAGE Pharmacies

Location: Cairo, Egypt

Size: 101-500 employees

Industries: Health, Wellness and Fitness , Medical Devices and Supplies, Pharmaceuticals

Website: www.al-image.com

Mar 2015 to present (2 years 4 months)

Marketing Executive at The Alliance Corporation

Experience Details

Job Title: Marketing Executive

Job Role: Sales/Retail, Marketing/PR/Advertising

Career Level: Experienced (Non-Manager)

Job Details: Operate as the lead point of contact for any and all matters specific to customers.
Build and maintain strong, long-lasting customer relationships.
Develop a trusted adviser relationship with clients.
Ensure the timely and successful delivery of our solutions according to customer needs and objectives.
Communicate clearly the progress of monthly/quarterly initiatives to GM.

Company Details

Name: The Alliance Corporation (multinational)

Location: Egypt

Size: 11-50 employees

Industries: Marketing and Advertising, Marketing and Advertising

Website: www.the-alliance.fr

Jan 2014 to Dec 2014 (11 months)

Marketing Executive at Adroit For Business Solutions

Experience Details

Job Title: Marketing Executive

Job Role: Sales/Retail

Career Level: Manager

Job Details: Duties:
- Maintaining close customer relations.
- Managing design intent tasks.
- Coordinating between marketing, design & production teams.
- Managing & coordinating various task oriented groups.