Basic Info

Wael Zedan

15 years

Cairo, Egypt

Bachelor's Degree

Manager

Work Experience

Sales Director at Bosch Automotive (A-Part)

Experience Details

Sales Director

Sales/Retail

Manager

Company overview;
Bosch is the largest independent provider of parts and systems in the world, in direct response to the primary sector (vehicle assembly) and the aftermarket. The Automotive Technology segment corresponds to approximately ` of the overall company operation, providing innovative products such as diesel injection systems, gasoline systems, brake components, active safety (such as ABS), energy and on board electronics, among other components. In addition to genuine high quality spare parts, Bosch provides test equipment software, hardware and services for diagnostic maintenance of heavy and light vehicles

Sales Director
• Develop the sales plans and strategies including the yearly budget and sales forecasts segmented by area, brand and clients in accordance with the company yearly guidelines and strategies.
• Monitor and analyze the competition activities regarding pricing and product developing then take actions to stop the competition and gain from their market share.
• Build effective relationships with all the vendors, do all the negotiations for pricing and product development and assure to get the best deals from them.
• Set the proper processes to coordinate between the sales department and other related departments like logistics, warehouse and financing and sort out all the issues that might appear during the application
• Manage a sales force of 15 managers, supervisors and executives, direct them to prepare the action plans to achieve their set target and review it against the achieved results on quarterly basis then correct any deviation to these plans.
• Direct the sales team to develop the sales vertically by developing the current customers and increase the sales out of them , horizontally by adding new customers to the company database and hitting new business areas
• Report to CEO on monthly basis all the sales and market activities including the market intelligence, products price position, competition activities, achieved sales against target, team progress and area’s developing.
• Establish effective relationship through regular meetings with the prestigious customers in the market to assure their satisfaction about the offered products and services from the company Provides timely, accurate, competitive pricing to sales personnel, while striving to maintain maximum profit margin.
• Recruit the needed sales force and set their orientation plans according to their titles and job description


Company Details

Bosch Automotive (A-Part)

Cairo, Egypt

101-500 employees

Automotive

N/A

Aug 2015 to present (2 years 3 months)
Regional Sales Director (Commercial, Residential, Hospitality and Projects) for Middle East Territory at BSH Middle East

Experience Details

Regional Sales Director (Commercial, Residential, Hospitality and Projects) for Middle East Territory

Sales/Retail

Manager

• Develops business plans and sales strategies for the market that ensures attainment of company sales goals and profitability.
• Participate in the development and implementation of company strategies and guidelines along with marketing plans.
• Manage , develop and grow Middle East Distribution network either for the main distributors or the direct sales customers in line with the regional strategy
• Prepares action plans by individual distributor as well as by the whole area to penetrate new markets, accounts and prospects
• Responsible for the performance and development of the Account Managers and sales executives
• Prepares action plans by individuals as well as by team to penetrate new markets, accounts and prospects.
• Responsible of new products launching plans and process internally and externally
• Conducts one-on-one review with all Account Managers to build more effective communications, to understand training and development needs, and to provide insight for the improvement of Account Manager’s sales and activity performance.
• Provides monthly/quarterly/annual reporting to CEO regarding all sales operations and market trends.
• Provides timely, accurate, competitive pricing to sales personnel, while striving to maintain maximum profit margin.
• Controls expenses to meet budget guidelines.
• Adheres to all company policies, procedures and business ethics codes and ensures that they are communicated and implemented within the team.
• Recruit and hires Account Executives and managers in cooperation with HR based on criteria agreed upon by senior management.
• Ensures that all Account Managers meet or exceed all activity standards for prospecting calls, appointments, presentations, proposals and closes.
• Develop In-house products and office training program to build motivation and selling skills.
• Build and maintain relationship at high level with prestigious accounts.


Company Details

BSH Middle East (multinational)

Dubai, United Arab Emirates

More than 1000 employees

Manufacturing

N/A

Jul 2012 to Jul 2015 (3 years)
Regional Manager for GCC countries (UAE, Kuwait, Qatar and Oman) at Rain Bird International

Experience Details

Regional Manager for GCC countries (UAE, Kuwait, Qatar and Oman)

Sales/Retail

Manager

entails fully responsibility for the office financials (banking transactions, salaries and all dealings with Delliote & Touch)
• Manage and operate JAFZ warehouse which serves the Middle East (golf and turf) this includes dealing with the vendors, preparing plans and strategies to increase the sales and decrease the running cost for the office operations
• Manage , develop and grow the GCC Turf Distribution network either for the main distributors or the direct sales customers in line with the regional strategy
• Manage and develop strategies and plans for growing the business for certain SBU in the territory like pump station and service
• Looking after the internal and external launching for the new products by preparing the marketing and sales plans for both.
• Manage and drive the growth of Turf Service sales in line with regional Strategy and Corporate guidelines
• Build and maintain relationships with Key landscape architects, consultants and contractors in GCC territory.
• Manage, train and develop staff and ensure the markets assigned to them grow in line with Corporate guidelines
• Create and launch marketing programs which are designed to grow the business in certain SBU or product line
• Establish sales, marketing plans and strategies to profitably grow Rain Bird Turf Sales and Market Share in the GCC region

• Significant records
➢ Increased the sales in 2010 by 60% in comparison with 2009
➢ Increase the sales in 2011by 30% in comparison with 2010 considering that the running costs in 2011decreased by 30% in comparison with 2011
➢ Introduced creative and valuable marketing tools to promote Rain Bird products like IQ system demo board, Tech Spec & products CD and References CD. For this achievement Rain Bird Award for Entrepreneurial Behavior was received in 2010
➢ Managed to sell 10 IQ2 Central Control Systems and 8 Global Service Plan for KOC project in Kuwait
➢ Recognized for achieving the best sales for a new product in 2011 ( IQ2 system). 14 systems were sold in 2011where the system was launched in March 2011
➢ Locked the spec’s for Rain Bird products for one of the biggest project in the Middle East , North and South Campus in Education city, the sales value of the project ( Rain Bird materials only) is $ 2.8 Million
➢ In 2007, I was chosen to represent the Middle East and India in the Global Development Team for IQ system

RECEIVED AWARDS in RAIN BIRD
• International sales award in 2011 due to outstanding performance in increasing commercial sales in 2010
• Rain Bird Achievement Award for Entrepreneurial Behavior in 2010
• IQ award in 2010 due to creating valuable marketing tools which helped in increasing sales
• IQ award in 2008 due to developing Rain Bird market share and sales in Abu Dubai Market


Company Details

Rain Bird International (multinational)

Dubai, United Arab Emirates

More than 1000 employees

Manufacturing

rainbird.com

Oct 2005 to May 2012 (6 years 7 months)
Senior Field Engineer at Schlumberger-WesternGeco,

Experience Details

Senior Field Engineer

Installation/Maintenance/Repair

Experienced (Non-Manager)

• Senior Field Engineer In SIESMO-35 in East Shadan and SIESMO-42 in Al-Lidam in Saudi Arabia on FRS-2 (Field Recording System) acquisition system Central system (CS) running on a sun 450 UNIX station currently using Solaris 2.5. The CS communicates with FCI, which is the interface to the ground equipments, via the recording truck network. Any ground unit is a node of a network organized in three different layers: backbone (fiber optics), ground network (copper wires) and sensors network (copper wires)
• Organized daily field operations, so contract specifications are met with maximum production
• Responsible of the maintenance workshop to fix and maintain all the field electrical equipment and all recording instruments
• Recorded all the data and performed all equipment tests required by contract
• Responsible of connecting the cables network to the system equipment’s, communicate problems to all relevant departments, supervise all field labors, troubleshooters and foremen
• Ensured instruments installation is to current Saudi-ARAMCO specifications along with maintaining good relations with and implementing any requests from the client.
• Ensured adequate spare line equipment is available and serviceable


Company Details

Schlumberger-WesternGeco, (multinational)

Khobar, Saudi Arabia

More than 1000 employees

Oil and Gas

www.schlumberger.com

Apr 2000 to May 2005 (5 years 1 month)

Achievements


• • Significant records  Incr

Education

BSc in Electrical Engineering

Education Details

BSc

Electrical Engineering

Ain Shams University, Egypt

C / Good / 65 - 75%

Communications and Electronics

N/A

Ain Shams University
1993 - 1998
High School - Thanaweya Amma

High School Details

Thanaweya Amma

ismaail elkabbany

Egypt

1993

A / Excellent / 85 -100%

N/A

ismaail elkabbany
1993

Certifications

TOEFL
May 2008

Certificate details

TOEFL

May 2008

N/A

N/A

N/A

N/A

Training and Courses

Training/Course Details

Time Management

Dec 2007

Franklyn Covey

N/A

Training/Course Details

Negotiations skills

Oct 2008

Rain Bird – AZ, USA

N/A

Training/Course Details

Effective Sales Skills and Techniques

Oct 2009

Rain Bird – AZ, USA

N/A

Training/Course Details

Health, Safety & Environment

Jul 2002

Schlumberger – Al-Khobar, Saudi Arabia

N/A

Training/Course Details

Electrical and Electronic Devices Maintenance

Apr 2003

Schlumberger – Al-Khobar, Saudi Arabia

N/A

Training/Course Details

Introduction to Oil Field Service

Sep 2004

Schlumberger in Oslo ,Norway

N/A

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Last update 1 days ago.

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Profile Skills and Keywords

ArabicAutomotiveBSH Middle EastBusiness DevelopingBusiness DevelopmentCRMComputer SkillsCustomer ServiceCustomer SupportCustomer-orientedEffective Sales Skills And TechniquesElectrical And Electronic Devices MaintenanceElectrical EngineeringEnglishEntrepreneurHard WorkerHealth, Safety & EnvironmentInitiativeInstallationIntroduction To Oil Field ServiceMaintenanceManagementManufacturingMicrosoft OfficeMicrosoft PowerPointMusicNegotiations SkillsOil And GasProblem SolverRain Bird InternationalRegional Manager For GCC Countries (UAE, Kuwait, Qatar And Oman)Regional Sales Director (Commercial, Residential, Hospitality And Projects) For Middle East TerritoryRepairRetailSalesSales DirectorSchlumberger-WesternGeco,Senior Field EngineerSportsStart Up BusinessTOEFLTechnical SupportTime Management

Self-assesed Skills

Languages

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

English

English

: Fluent

: Fluent

: Fluent

: Fluent

Tools and Technologies

Computer Skills

Computer Skills

: Expert

: Extreme - I love it!

:

More than 7 years

Microsoft Office

Microsoft Office

: Expert

: Extreme - I love it!

:

More than 7 years

CRM

CRM

: Expert

: Extreme - I love it!

:

More than 7 years

Customer Support

Customer Support

: Expert

: Extreme - I love it!

:

More than 7 years

Microsoft PowerPoint

Microsoft PowerPoint

: Expert

: Extreme - I love it!

:

More than 7 years

Technical Support

Technical Support

: Expert

: Extreme - I love it!

:

More than 7 years

Fields of Expertise

sales

sales

: Expert

: Extreme - I love it!

:

More than 7 years

business developing

business developing

: Expert

: Extreme - I love it!

:

More than 7 years

Management

Management

: Advanced

: High

:

More than 7 years

customer service

customer service

: Advanced

: Extreme - I love it!

:

More than 7 years

start up business

start up business

: Intermediate

: Medium

:

1-3 years

Key Skills

Hard worker, Customer-oriented, Initiative, Problem Solver, Entrepreneur

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