Wessam Mohammed Fawzy

Udacity

• Ux ResearcherInternship

  Nov 2021 - Dec 2021 -1 month

  Egypt , Cairo

  • Job Details:how to create a digital user experience that is ready to be handed off for development by building familiarity and fluency with design research fundamentals to identify the user and the solutions they need then synthesize the research, and use design sprints to take an idea from concept to low-fidelity prototype. Finally, how to turn the low-fidelity prototype into a high-fidelity design, and improve its performance based on data. Along with the way, the completion of projects that can be incorporated into a UX portfolio at the end of the program. UX Fundamentals & Design Research Concept to Low-Fidelity Prototyping High-Fidelity Prototyping to Post-Launch Analysis CAPSTONE - UX Portfolio Design
• Digital Marketing Specialist - Professional & Advanced TracksInternship

  Aug 2021 - Present -3 yrs, 10 months

  Egypt , Cairo

  • Job Details:Digital Marketer on social media platforms create & monitor Social Media Campaigns Content Marketing Email Marketing design email templates and establish Email Campaigns Search Engine Optimization Search Engine Marketing Ads Display via Google Ads Ads Display via Facebook Ads -Strategic planning for the launch of several digital marketing projects by performing competitor analysis, and analyzing the Macro and microenvironment. -Worked on identifying the different segments relevant to the industry and then highlighted the main customer personas that would be the best fit for our products and services. -Worked on building a strategic plan for the different aspects and built a yearly social media strategy, content plan, email marketing plan and details content calendar -Worked on the tourism company project, the planning of its social media campaign, and helped with moderating some of the workshops. -Worked on the ideation, business plan and marketing plan of a restaurant project. -Developing social media strategies to meet Company business goals -Prepare social media posts and reply to clients -securing alignment with Company leadership on strategy and resourcing, optimizing content and media -Develop, implement and manage social media strategies -Define the most important social media KPIs -Manage and oversee social media content -Measure the success of every social media campaign -Stay up to date with the latest social media best practices and technologies -Work with copywriters and designers to ensure content is informative and appealing. -Monitor SEO and user engagement and suggest content optimization -Managing a high volume of daily social media posts -Using analytical tools such as Google Analytics, Semrush, similar web and Facebook Insights to monitor and evaluate the company’s social media presence and performance