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Wagdy Kamal Ayoub

Sales manager 17+ years of experience

Cairo, Egypt

Work Experience

  • National Sales Manager A/cFull Time

    Corona

    Sep 2019 - Present -5 yrs, 9 months

    • Job Details:• Develops the sales forecasts by product, month, area, and channel for the assigned district. • Set and plan sales budgets in line with company overall profitability targets as assigned by Commercial Manager • Build and maintain healthy relationships with key clients. • Responsible to operate within the limits of approved expense budget. • Provide timely update for the sales director on the developments of all sides of the business within the district. • Maximize distribution activities for own assigned areas and optimize distribution and visibility as well as monthly and quarterly distribution initiatives. • Assist in the development and improvement of sales staff capability and skills. • Follow-up on collection of outstanding payments from customers and retailers to ensure all outstanding amounts are collected in a timely manner. • Report on competitions’ activities and performance and other relevant information to Sales Manager and/or concerned employees in other departments in the company (e.g. marketing department). • Review and analyze monthly, weekly and daily sales analysis reports to take appropriate corrective action. • Ensures the effective execution of promotional and special marketing events.
  • section head sales managerFull Time

    Fine Hygienic Holding

    Jan 2019 - Jul 2019 -6 months

    Egypt , Giza

    • Job Details:Sales (External role): My prime responsibility is to develop short and long-term strategies and identify business building opportunities via collaborative partnerships to create Joint Value for both Fine Hygiene Holding (FHH) and customer. I have the unique obligation to serve as the voice of the Customer to the Company and categories. I have the chance to experience high level of leadership & communication skills in my daily & monthly planning and via interaction with customers. Commercial Operation (Internal role): I am responsible on a brand key performance measures via setting the vision, strategies and direction; while leading the execution of product and commercial innovations. Work closely with multi-function teams to ensure delivering all brand’s key fundamentals with excellence. I have the responsibility of developing plans to win with customers and channels by making every store
  • Sales Area ManagerFull Time

    Heineken International (ABC)

    Nov 2003 - Jun 2017 -13 yrs, 7 months

    Egypt

    • Job Details:• Ensure the perfect execution at the wholesales and direct channels in order to best affect the customer motivational drivers • Prepare a coverage plan for your customers • Achieve the Monthly and yearly sales targets • Monitor the customer’s credit limit • Develop the customers by increasing the sales and the level of the products’ availability • Following up the products delivery through the Sales Representatives and the Sales Drivers • Prepare regular competition sales reports by following up on the competitors’ promotions and prices in the market. • Open new trading accounts
  • Education

    • Bachelor’s degree (Faculty of Commerce) in Accounting

      Ain Shams University (ASU)

      Jan 2000 - Jan 2003 - 3 yr

    • High School - Thanaweya Amma

      Saadya School

      Jan 1997 

    Achievements

    • Point of contact for all business communications with business partners and clients in Hurghada (Red Sea government) from 2008 to 2013. • Point of contact for all business communications with business partners and clients in Luxor for the past four years. • Built a strong network of communication with business partners, accounts, vendors and business facilitators across the country. • Continually achieving and exceed sales targets required for every financial year. • Ranked for the past 7 years as top performer in terms of meeting business and behaviors objectives. • KPI reports score for the past 14 years is 99.7-100% reflecting dedication to work. • Ability to work in one team with members from different countries and locations observing the diversity between cultures and communications.

    Skills

    • Communication
    • Customer Relationship
    • HORCA
    • Communication
    • Negotiation
    • Time Management
    • Team Management.
    • Development
    • Account Management
    • Modern Trade
    View More

    Languages

    • Arabic

      Fluent
    • English

      Fluent

    Training & Certifications

    • Picture of Success

      Heineken ·2015
    • • Market segmentation

      Heineken ·2015
    • Negotiation skills

      Heineken ·2015
    • • Heineken way for sales

      Heineken ·2014
    • • Essential selling skills

      Heineken ·2014
    • • Essential merchandising skills

      Heineken ·2014
    • • Development for success

      Heineken ·2014
    • • Communication essential toolkit

      Heineken ·2014
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