Waad Omer

Marketing & Business Development Specialist | Event Planner

• Job Details:Developed and implemented content calendars and ad strategies across Instagram & TikTok, leading to increase in social engagement and 40% growth in followers within 6 months. Orchestrated launch events and seasonal collection showcases in Dubai, including coordination with photographers, models, and stylists —resulting in 25% boost in sales during event weeks. Negotiated and secured deals with 5+ local influencers, achieving an uplift in lead generation. Built partnerships with 10+ regional suppliers and vendors, reducing sourcing costs through successful negotiations. Created and analyzed performance reports using marketing analytics tools for campaign improvement.

Sales & Marketing Executive | Event Planner

• Job Details:Led in-store promotional campaigns and seasonal sales activations, resulting in a total gold sales volume of 5kg in 12 months. Executed presence in 3 international jewelry exhibitions (Turkey, Dubai), managing booth design, product showcases, and customer interaction —leading to new supplier partnerships and market expansion.

Sales & Marketing & A/R Specialist

• Job Details:Supported regional sales team with product promotions and marketing materials for 200+ wholesale and retail clients. Monitored client activity and payment behavior for strategic sales follow-ups and reactivation campaigns. Generated weekly sales reports and marketing insights for product performance tracking.