VK
Victor Karlmax
Senior UI/UX Designer at Pixeldat
Work Experience
Pixeldat
- Job Details:Spearheaded the creation and implementation of a robust design system from scratch, ensuring brand consistency and strategic market positioning for scalable product development. Developed and maintained a comprehensive component library, significantly enhancing design consistency, accelerating development cycles, and improving cross-platform implementation efficiency. Drove measurable business growth through close collaboration with engineering, resulting in a 20%+ increase in user acquisition, a 25% improvement in click-through rates, and churn reduction to less than 30%. Demonstrated versatility and innovation by designing a complete web3 game experience, alongside developing critical UI for talent assessment processes. Cultivated a cohesive and high-performing design team by nurturing junior talent, directly contributing to improved team efficiency and the overall quality of design deliverables.
Flippay.co
- Job Details:Led the comprehensive redesign of mobile and web applications, strategically aligning design direction with deep user needs and critical business objectives. Built and scaled a comprehensive design system and component library, significantly enhancing design consistency and streamlining implementation efficiency across the entire platform. Collaborated closely with development teams, resulting in a 40%+ increase in user acquisition, a 55% improvement in click-through rates, and a reduction in churn rates to less than 50%. Expertly developed high-fidelity designs and prototypes, clearly communicating intricate concepts while ensuring full compliance with industry standards for gift card trading platforms. Successfully implemented an in-app CRM and chat system, directly boosting user trust and creating an estimated pathway to increased lead generation by enhancing user support.
Dnar
- Job Details:Defined and guided the entire product design vision for Dnar's flagship platform, ensuring user-centric and business-aligned solutions across its multifaceted offerings, including fiat, crypto, B2B, B2C, and decentralized services. Defined and implemented Dnar's core brand language and visual assets, ensuring a consistent and compelling identity across all mobile, web, and decentralized platform touchpoints. Architected and managed a comprehensive design system and component library, enabling seamless communication and efficient implementation of all designs with engineering teams and stakeholders. Continuously iterated and optimized Dnar's product suite, directly translating insights from market goals and evolving user needs into impactful design improvements across all transaction types. Drove data-informed design decisions by leading A/B and usability testing, extracting critical metrics on user interactions to refine and optimize the product's performance.
Education
Bachelor's Degree in Computer Science
University of the peopleBachelor's Degree in UX/UI Design
Zuri & I4GBachelor's Degree in Project Management
GoogleBachelor's Degree in Software Engineering
ALX