profile-img

Verina Sherif Samir

Senior Marketing Specialist at Al Safy

Giza, Egypt

Work Experience

Al Safy

  • Senior Marketing SpecialistFull Time

    Sep 2023 - Present -1 yr, 9 months

    Egypt , Cairo

    • Job Details:• Crafting comprehensive marketing campaigns by formulating effective plans and strategies. • Overseeing both online and offline activities while managing internal and external communication. • Collaborate with sales teams to align marketing efforts with revenue goals and support lead generation. • Monitor and evaluate key performance indicators (KPIs) to measure the success of marketing initiatives. • Manage and optimize digital marketing channels, including Media buying and content marketing. • Cultivate and maintain relationships with external partners, agencies, and vendors to support marketing initiatives. • Conduct market research and competitive analysis to identify trends and opportunities. • Devising and implementing social media advertising campaigns on various platforms.
  • Social Media SpecialistFull Time

    Sep 2020 - Aug 2023 -2 yrs, 11 months

    Egypt , Cairo

    • Job Details:• Making\putting plans and strategies for social media campaigns. • Content creation for social platforms. • Contacting influencers, corporates, and Press. - Running ads on different platforms. -responsible for online & offline activities. -Conducting research and budget plan. -Generating analysis monthly reports
  • Marketing ExecutiveFull Time

    San & Sam Marketing and Advertising Agency

    Oct 2019 - Mar 2020 -5 months

    Egypt , Cairo

    • Job Details:• Conducting market research and analysis to evaluate trends, brand awareness, and competition ventures. • Run social media channels to enhance audience engagement. • Liaise with designers and printers and organize photoshoots. • Writing copy for all marketing collateral, including brochures, letters, emails, and websites. • Following up with the client and supervise the execution of all his requirements such as designs, moderation, video production, and editing, etc.
  • Account managerFull Time

    Locas fashion store

    Mar 2019 - Jun 2019 -3 months

    • Job Details:Writing posts, getting ideas for increasing engagement on the page, paying attention for communication with customers by replying their messages and comments, dealing with photographers to take different photos for clothes and the place, And Monitoring the competitive environment for exploiting opportunities.
  • Social media specialistInternship

    مجلة وشوشة "قسم المرأة" انتي وبس

    Oct 2018 - Dec 2018 -2 months

    • Job Details:I was responsible for posting and sharing posts and news on the official page for women department which called (ENTY WE BAS).
  • Education

    • Bsc in marketing

      Cairo University (CU)

      Jan 2015 - Jan 2019 - 4 yr

    • High School - Thanaweya Amma

      Om Al-Abtal Secondary School for Girls

      Jan 2015 

    Activities

    • Public relations at X project

      Student Activity

      Oct 2017 - Feb 2018 -4 months

    Skills

    • Internet
    • Hard Skills
    • Presentation skills
    • Communication
    • Microsoft Word
    • Microsoft Powerpoint
    • Design
    • Adobe Photoshop

    Languages

    • Arabic

      Fluent
    • English

      Advanced

    Training & Certifications

    • English conversation club

      British council·2018
    Share this Profile