Umair Hashmi

Digital Marketing Specialist & WebmasterFull Time

• Job Details: • Managing & Updating Company's Website • Improving the usability, design, content and conversion of the company website • Developing blogs regarding the activities of the college • Designing website banners and different marketing collaterals • Revamping the college website • Conducting key word research • Utilizing a range of techniques including paid search, SEO and PPC • Contributing to social media engagement and brand awareness campaigns • Using Google Analytics to monitor performance of the website and make improvements • Developing and integrating content marketing strategies • Brainstorm new and creative growth strategies • Collaborate with internal teams to create landing pages and optimize user experience • Collaborate with agencies and other vendor partners • Managing the student database and assisting with lead generation activities