Basic Info

Tasneem Ali

3 years

Cairo, Egypt

Bachelor's Degree

Experienced

Work Experience

Digital Marketing Specialist at Magenta Creative Marketing Solutions

Experience Details

Digital Marketing Specialist

Marketing/PR/Advertising , Analyst/Research

Experienced (Non-Manager)

• Brainstorm and develop ideas for creative marketing campaigns
• Participate in generating marketing strategies, and plans of all company’s clients and even the company itself
• Plan & budget digital marketing campaigns
• Create proposal for potential digital marketing clients
• Manage the digital client requests from A-to-Z
• Control the execution of the marketing strategy, digital marketing strategy, and all milestones related to the client’s work
• Generate creative content for digital marketing uses
• Manage the social media marketing activities on all perspective platforms as per the strategic goals.
• Retrieve all needed data and details regarding our work activities in the areas of SEO, SEM, SMM, and any online statistics and insights
• Run email marketing campaigns when needed
• Participate in events planning
• Design digital media campaigns aligned with business goals
• Coordinate the creation of digital content (e.g. website, blogs, press releases, and podcasts)
• Manage end-to-end digital projects
• Establish our online presence to boost brand awareness, for the company and its clients
• Maintain a strong online voice through social media for the company and its clients
• Collaborate with marketing, sales, and product development teams to ensure brand consistency
• Analyze marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
• Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, websites etc.)
• Suggest and implement direct marketing methods to increase profitability
• Monitor ROI and KPIs
• Stay up-to-date with digital media developments


Company Details

Magenta Creative Marketing Solutions

Cairo, Egypt

11-50 employees

Market Research , Marketing and Advertising, Business Services - Other

magenta-cs.com

Sep 2016 to present (1 year 4 months)
Quality Assurance Specialist at Hindawi Publishing Corporation

Experience Details

Quality Assurance Specialist

Quality

Entry Level

• Analyze the updated papers after publication to control the nonconforming outputs
• Follow up on the implementation of corrective and preventive raised
• Prepare quarterly report to top management to demonstrate the percentage of Nonconforming products and corrective and preventive actions taken and their statuses
• Checking the galley proofs’ comments to raise the negative ones
• Checking the closed complaints to raise the corrective and preventive actions


Company Details

Hindawi Publishing Corporation

Cairo, Egypt

N/A

Publishing and Printing

www.hindawi.com

May 2014 to Sep 2016 (2 years 4 months)
Editorial Assistant at Hindawi Publishing Corporation

Experience Details

Editorial Assistant

Customer Service/Support

Experienced (Non-Manager)

• Check In-House emails and address all the raised comments whether by contacting authors and\or editors
• Make sure that the approved manuscript is auto-assigned to the appropriate editor
• Follow up on the editorial workflow at all stages to ensure timely completion of the process
• Act as a liaison between authors, editors, and reviewers during the whole review process
• Act as a liaison between authors of accepted manuscripts and production unit in order to ensure receiving all materials required to proceed with the production cycle
• Work collaboratively with Special Issues team in order to handle all cases related to launched Special Issues
• Work collaboratively with IT Department in order to resolve complaints of all users


Company Details

Hindawi Publishing Corporation

Cairo, Egypt

N/A

Publishing and Printing

www.hindawi.com

May 2012 to Apr 2014 (1 year 11 months)
Customer Service Agent at Wasla Outsourcing

Experience Details

Customer Service Agent

Customer Service/Support, Marketing/PR/Advertising

Entry Level

1- Attract potential customers by answering product and service questions; suggesting information about other products and services.
2- Resolves product or service problems by clarifying the customer's complaint; determining the cause of the problem; selecting and explaining the best solution to solve the problem; expediting correction or adjustment and following up to ensure resolution.


Company Details

Wasla Outsourcing

Cairo, Egypt

N/A

Telecommunications, Consumer Services

www.wasla.com

Nov 2011 to Feb 2012 (3 months)

Education

BA in Accounting

Education Details

BA

Accounting

Helwan University in Cairo, Egypt

C / Good / 65 - 75%

Accounting Auditing Management Money & Banking Financial Accounting Managerial Accounting Economics Accounting for Specialized Organizations Governmental Accounting International Accounting

N/A

Helwan University in Cairo
2006 - 2011
High School - IGCSE

High School Details

IGCSE

Al Amal Language Schools

Egypt

2006

A / Excellent / 85 -100%

My high school grade was set to be equivalent to 89% in accordance with the local secondary education level.

Al Amal Language Schools
2006

Training and Courses

Training/Course Details

Quality Awareness (ISO 9001)

Oct 2012

Hindawi Publishing Corporation

N/A

Training/Course Details

Root Cause Analysis Method (RCAM) and 5 Whys Technique

Dec 2014

SGS

N/A

Training/Course Details

Professional Business Writing

Dec 2014

IMI International

N/A

Training/Course Details

Internal Auditor

Jan 2016

TUV Rheinland

N/A

Training/Course Details

Search Engine Optimization (SEO)

Dec 2016

Integrated Marketing Foundation (IMFND)

N/A

Training/Course Details

Diploma in Digital Marketing

Nov 2016

Shaw Academy (Online Educator)

N/A

Training/Course Details

Advertising Fundamentals

Oct 2016

LinkedIn

N/A

Training/Course Details

Facebook Advertising Fundamentals

Oct 2016

LinkedIn

N/A

Training/Course Details

Search Engine Optimization (SEO)

Dec 2016

Integrated Marketing Foundation (IMFND)

N/A

Jobseeker photo

Profile Skills and Keywords

AccountingAdaptiveAdobe PhotoshopAdvertising FundamentalsBusiness Services - OtherCommercializationConsumer ServicesContent MarketingCustomer ComplaintsCustomer ServiceCustomer Service AgentDigital Marketing SpecialistDiploma In Digital MarketingEditorial AssistantEnglishFacebook Advertising FundamentalsFlexibleInbound MarketingInitiativeInternal AuditorInternetMarket ResearchMarketingMarketing And AdvertisingMicrosoft OfficeNegotiatorOnline Tools: Social Media Statistics, Social Media Reports, Social Media Monitoring, SEO, Online Advertising, Market ResearchPaid Media MarketingProblem SolverProfessional Business WritingPublishing And PrintingQuality AssuranceQuality Assurance SpecialistQuality Awareness (ISO 9001)Quality ControlResearchRoot Cause Analysis Method (RCAM) And 5 Whys TechniqueSearch Engine Optimization (SEO)SocialSocial Media MarketingSupportTelecommunications

Self-assesed Skills

Languages

English

English

: Advanced

: Advanced

: Advanced

: Advanced

Tools and Technologies

Online tools: Social Media statistics, Social Media reports, Social Media monitoring, SEO, Online Advertising, Market Research

Online tools: Social Media statistics, Social Media reports, Social Media monitoring, SEO, Online Advertising, Market Research

: Expert

: Extreme - I love it!

:

1-3 years

Internet

Internet

: Expert

: Extreme - I love it!

:

5-7 years

Microsoft Office

Microsoft Office

: Advanced

: Extreme - I love it!

:

5-7 years

Adobe Photoshop

Adobe Photoshop

: Little knowledge

: Medium

:

Less than 1 year

Fields of Expertise

Customer Complaints

Customer Complaints

: Advanced

: Medium

:

Less than 1 year

Quality Assurance

Quality Assurance

: Advanced

: High

:

1-3 years

Market Research

Market Research

: Advanced

: High

:

Less than 1 year

Social Media Marketing

Social Media Marketing

: Advanced

: High

:

Less than 1 year

Inbound Marketing

Inbound Marketing

: Advanced

: High

:

Less than 1 year

Content Marketing

Content Marketing

: Advanced

: High

:

Less than 1 year

Paid Media Marketing

Paid Media Marketing

: Intermediate

: High

:

Less than 1 year

Commercialization

Commercialization

: Intermediate

: High

:

Less than 1 year

Customer Service

Customer Service

: Intermediate

: Little

:

Less than 1 year

Key Skills

Negotiator, Initiative, Problem Solver, Flexible / Adaptive, Social

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