Basic Info

Tamer Abdulbaky

15 years

Cairo, Egypt

Master's Degree

Manager

Work Experience

Digital Marketing & Graphic Instructor - Freelance at Yat Learning Centers

Experience Details

Digital Marketing & Graphic Instructor - Freelance

Education/Teaching, Creative/Design/Art, Marketing/PR/Advertising

Experienced (Non-Manager)

• Training on Social Media Management
• Training on how to optimise websites to Search engines " SEO "
• Training on Online Advertising "Google Adwords, Facebook, Twitter & LinkedIn"
• Training on design programs (Adobe Photoshop, Adobe Illustrator and Adobe InDesign).


Company Details

Yat Learning Centers

Cairo, Egypt

101-500 employees

Education

www.yatlearning.com

Mar 2014 to present (2 years 9 months)
Creative & Digital Marketing Consultant at Freelance

Experience Details

Creative & Digital Marketing Consultant

Marketing/PR/Advertising , Creative/Design/Art

Experienced (Non-Manager)

Helping companies to grow their business & achieve their objectives through Digital Marketing Strategies


Company Details

Freelance

Cairo, Egypt

1-10 employees

Marketing and Advertising

http://www.tamerbaky.com

Jan 2015 to present (1 year 11 months)
Senior Digital Marketing Strategist at Yellow Pages

Experience Details

Senior Digital Marketing Strategist

Marketing/PR/Advertising

Experienced (Non-Manager)

•Develop and maintain Digital campaigns to meet clients goals.
•Campaign analysis to be on top of the Strength & weakness of each campaign.
•Optimize Digital Campaigns to reach the maximum benefits of each campaign.
•Explore and Identify ways to develop business strategies and marketing campaigns to achieve clients goals


Company Details

Yellow Pages (multinational)

Cairo, Egypt

More than 1000 employees

Marketing and Advertising

https://www.yellowpages.com.eg

Sep 2016 to present (3 months)
Executive Manager at Global Techniques

Experience Details

Executive Manager

Operations/Management, Business Development

Senior Management (e.g. VP, CEO)

• Increase management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions; providing educational opportunities.
• Develops strategic plan by studying technological and financial opportunities; presenting assumptions; recommending objectives.
• Accomplishes subsidiary objectives by establishing plans, budgets, and results measurements; allocating resources; reviewing progress; making mid-course corrections.
• Coordinates efforts by establishing procurement, production, marketing, sales, and technical services policies and practices; coordinating actions with corporate staff.
• Build company image by collaborating with customers, government, community organizations, and employees; enforcing ethical business practices.
• Maintain quality service by establishing and enforcing organization standards.
• Maintain professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; benchmarking state-of-the-art practices; participating in professional societies.
• Contribute to team effort by accomplishing related results as needed.
• Define the vision and goals of the entire company by implementing policies and procedures, and by establishing budgets.
• oversee personnel decisions, such as hiring and firing, and also compensation. Managing contracts and negotiations, as well as analyzing data to make the best business decisions
• Monitoring and measuring Company team performance to ensure that goals are met.
• Preparing forecasted budget for the entire company.
• Continuous risk assessment and readiness to implements other alternative plans facing unexpected market trends and competitors tactics and tricks
• Increasing profit and lowering cost by making the best use of the current resources and developing the current infrastructure.
• Determine annual and gross-profit plans by forecasting and developing annual sales quotas
• Establish and implement departmental policies, goals, objectives, and procedures, conferring with board members, organization officials, and staff members as necessary.
• Develop and implement product marketing strategies including advertising campaigns and sales promotions.
• Oversee activities directly related to making products or providing services.


Company Details

Global Techniques

Cairo, Egypt

51-100 employees

Energy and Utilities

www.globaltechniques.com

Apr 2015 to Apr 2016 (1 year)
Art Director -> Marketing & Sales Manager at BrainShow Advertising

Experience Details

Art Director -> Marketing & Sales Manager

Marketing/PR/Advertising , Operations/Management, Sales/Retail

Manager

• Achieves marketing and sales operational objectives by contributing marketing and sales information and recommendations to strategic plans and reviews, preparing and completing action plans, implementing production, productivity, quality, and customer-service standards, resolving problems, completing audits, identifying trends, determining system improvements, implementing change.
• Accomplishes marketing and sales objectives by recruiting, selecting, orienting, training, assigning, scheduling, coaching and counseling.
• Meets marketing and sales financial objectives by forecasting requirements, preparing an annual budget; scheduling expenditures, analyzing variances, initiating corrective actions.
• Determines annual and gross-profit plans by forecasting and developing annual sales quotas
• projecting expected sales volume and profit for existing and new products, analyzing trends and results, establishing pricing strategies, recommending selling prices, monitoring costs, competition, supply, and demand.
• Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs, developing field sales action plans.
• Identifies marketing opportunities by identifying consumer requirements, defining market, competitor’s share, and competitor’s strengths and weaknesses; forecasting projected business, establishing targeted market share.
• Sustains rapport with key accounts by making periodic visits,exploring specific needs, anticipating new opportunities.
• Provides information by collecting, analyzing, and summarizing data and trends.
• Protects organization’s value by keeping information confidential.
• Updates job knowledge by participating in educational opportunities; reading professional
publications; maintaining personal networks; participating in professional organizations.
• Accomplishes marketing and organization mission by completing related results as needed.
• Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points


Company Details

BrainShow Advertising

Cairo, Egypt

11-50 employees

Media Production , Marketing and Advertising, Graphic Design

www.brainshowad.com

Sep 2013 to Mar 2015 (1 year 6 months)
Development Operation's Head "Design & Digital Marketing" at ALYAUM Holding Group for Press, Printing & Publishing

Experience Details

Development Operation's Head "Design & Digital Marketing"

Creative/Design/Art, Marketing/PR/Advertising , Operations/Management

Manager

• Building and developing design strategy by creating design marketing annual plan.
• Building creative design by locating, developing the designs according the market needs
• Analysing market strategies, defining requirements advertising and evaluating new opportunities by determining the priorities.
• Identifying ideas by researching markets and related events, publications, and ads.
• Managing campaigns designs and Ensuring design quality and that design directives are followed.
• Developing new products design according to market needs and enhance service level.
• Preparing forecasted budget for design departments in my media house, commission and incentive annual plan.
• Monitoring and measuring design team performance to ensure that goals are met.
• Continuous risk assessment and readiness to implements other alternative plans facing unexpected market trends and competitors tactics and tricks
• Improving the information systems to enhance business processes and policies in conjunction with the company goals, vision and mission.
• Improving data base cycle reporting and document management information flow.
• Preparing annual training plan and evaluating the performance of the current and new design staff (junior designers, senior designer and design managers).
• Increasing profit and lowering cost by making the best use of the current resources and developing the current infrastructure.
• Training design team on design programs (junior designers, senior designer and design managers)


Company Details

ALYAUM Holding Group for Press, Printing & Publishing (multinational)

Jeddah, Saudi Arabia

More than 1000 employees

Publishing and Printing, Marketing and Advertising, Media Production

http://www.alyaum.com

Aug 2003 to Aug 2013 (10 years)
Creative & Marketing Consultant «Part time» at Bon Cafe

Experience Details

Creative & Marketing Consultant «Part time»

Marketing/PR/Advertising , Creative/Design/Art

Manager

•Making market research to be the direction for our marketing plan.
•Build the marketing strategies to be fitted to our target market.
•Create and develop the marketing plan.
•Develop and execute the marketing calendar.
•Develop the positioning strategy to be applied in our target market.
•Develop the concepts and promotional ideas
•Manage the marketing budget.
•Product analysis.
•Competition analysis.
•Create design, maintain and corporate identity materials and commercial printing.
•Think creatively to produce new ideas.
•Develop graphics and layouts for product illustrations, company logos, and Internet websites.
•Using innovation to redefine a design brief within the constraints of cost and time.
•Proofreading to produce accurate and high-quality work


Company Details

Bon Cafe

Jeddah, Saudi Arabia

101-500 employees

Food and Beverage Production

N/A

Aug 2007 to Aug 2013 (6 years)
Graphic Designer & Colour Separation Specialist at Colour Tone

Experience Details

Graphic Designer & Colour Separation Specialist

Creative/Design/Art

Experienced (Non-Manager)

•Create design, maintain and corporate identity materials and commercial printing.
•Think creatively to produce new ideas.
•Develop graphics and layouts for product illustrations, company logos, and Internet
websites.
•Using innovation to redefine a design brief within the constraints of cost and time.
•Proofreading to produce accurate and high-quality work


Company Details

Colour Tone

Jeddah, Saudi Arabia

51-100 employees

Graphic Design

N/A

Aug 2002 to Jun 2003 (10 months)
Graphic Designer at Al-Arbi Graphic

Experience Details

Graphic Designer

Creative/Design/Art

Entry Level

N/A


Company Details

Al-Arbi Graphic

Zagazig, Egypt

11-50 employees

Marketing and Advertising

N/A

Feb 2002 to Jun 2002 (4 months)
Sales Rep. at Global Techniques

Experience Details

Sales Rep.

Sales/Retail

Entry Level

N/A


Company Details

Global Techniques

Cairo, Egypt

11-50 employees

Computer and Network Security

http://www.globaltechniques.com

Apr 2001 to Jan 2002 (9 months)
Graphic Designer at Docutech - Zerox

Experience Details

Graphic Designer

Creative/Design/Art

Entry Level

N/A


Company Details

Docutech - Zerox

Cairo, Egypt

1-10 employees

Business Services - Other

N/A

Jul 2000 to Mar 2001 (8 months)

Achievements


•Advanced skills in Training on different designing programs


• Excellent negotiation, consultative and relationship management skills
• Good analytical and problem solving skills
• Able to think “ outside of the box ”
• Team leadership, coaching, motivation and development
• Calm, controlled and focused under pressure
• Assured, credible and persuasive negotiation skills
• Continuous risk assessment and readiness to implements other alternative plans
• Develop the concepts and promotional ideas
• Create and develop the marketing plan.
• Advanced use of all design related programs either in MAC or PC i.e. Photoshop, Illustrator,
InDesign ....etc.
• Ability to create and produce graphic materials using a range of media, methods, techniques,
and equipment.
• Advanced skills in the utilization of specified computerized graphic design programs.
• Ability to analyze graphic and technical information and create interpretive illustrations.
• Advanced and technical knowledge of printing and production processes and techniques.


I am quick to grasp new ideas and concepts, with good analytical and
problem solving skills as well, also I am calm, controlled and focused even
under significant pressure. I am able to work well on my own initiative and
can demonstrate the high levels of motivation required to meet the tightest of
deadlines.


I consider myself an enthusiastic and professional manager, who enjoys being part of, as well as leading, a successful and productive team.


•Create design, maintain and corporate identity materials and commercial printing.
•Think creatively to produce new ideas.
•Develop graphics and layouts for product illustrations, company logos, and Internet websites.
•Using innovation to redefine a design brief within the constraints of cost and time.
•Proofreading to produce accurate and high-quality work


MBA holder 2015

Education

MBA in Marketing

Education Details

MBA

Marketing

AABFS (The Arab Academy for Banking and Financial Sciences), Egypt

Not specified

Scientific Research Methodolog

N/A

AABFS (The Arab Academy for Banking and Financial Sciences)
2013 - 2015
B. Sc. Applied Arts in Printing , Publishing & Packing

Education Details

B. Sc. Applied Arts

Printing , Publishing & Packing

Helwan University, Egypt

Not specified

N/A

N/A

Helwan University
1996 - 2001
High School - Thanaweya Amma

High School Details

Thanaweya Amma

Gamal Abdulnaser

Egypt

1996

A / Excellent / 85 -100%

N/A

Gamal Abdulnaser
1996

Certifications

Mini MBA
May 2013

Certificate details

Mini MBA

May 2013

N/A

N/A

N/A

Cairo Uni

Accounting, Leadership, Marketing, Negotiation, Project Management,
Quality, Sales & CRM, Strategic HRM, Strategic Management and
Microeconomics

Marketing
May 2013

Certificate details

Marketing

May 2013

N/A

http://www.chicagoib.com

EG22013102

Chicago Institute of Business

In recognition of completion the marketing course

Certificate details

Web Design Diploma

Nov 2013

N/A

N/A

N/A

Information Systems Institute

Adobe Dreamweaver, Html, CSS, JavaScript

Certificate details

SEO & Social Media Diploma

Jan 2015

N/A

N/A

N/A

Reach Out Academy

Social Media Marketing.
Facebo

Certificate details

Google AdWords Fundamentals

Jan 2016

N/A

https://google.com.eg/partners/#i_profile;idtf=103550813777071321817;

N/A

Google Partners

N/A

Certificate details

Video Advertising (Youtube Ads)

Feb 2016

N/A

https://google.com.eg/partners/#i_profile;idtf=103550813777071321817;

N/A

Google Partners

N/A

Certificate details

Google Search Advertising

Mar 2016

N/A

https://google.com.eg/partners/#i_profile;idtf=103550813777071321817;

N/A

Google Partners

N/A

Certificate details

Google Display Advertising

Mar 2016

N/A

https://google.com.eg/partners/#i_profile;idtf=103550813777071321817;

N/A

Google Partners

N/A

Certificate details

Google Mobile Advertising

Mar 2016

N/A

https://google.com.eg/partners/#i_profile;idtf=103550813777071321817;

N/A

Google Partners

N/A

Google Analytics
May 2016

Certificate details

Google Analytics

May 2016

N/A

https://www.google.com/partners/#i_profile;idtf=103550813777071321817;

N/A

Google Partners

N/A

Training and Courses

Training/Course Details

Effective Teamwork

May 2013

Investment for Training & Development

N/A

Training/Course Details

Projects Management

Jan 2013

New Horizons

N/A

Training/Course Details

Marketing Management

Nov 2012

Aldarayn

N/A

Training/Course Details

Effective supervision

Mar 2011

Al-Yaum Training center

N/A

Training/Course Details

Prepress Standardization According to Process Standard offset (PSO-ISO 12647)

Mar 2010

UGRA

N/A

Training/Course Details

Online Advertising Workshop

Dec 2015

IMFND

N/A

Training/Course Details

Social Media Management Workshop

Jan 2016

IMFND

N/A

Training/Course Details

Mobile Marketing

Sep 2015

IMFND

N/A

Training/Course Details

Digital Brand Strategy

Jun 2015

IMFND

N/A

Training/Course Details

LinkedIn Lead Generation 2016- More Leads, Sales & Contacts

Mar 2016

Udemy

N/A

Training/Course Details

Twitter Marketing

Feb 2016

Udemy

How I got 18000 followers in one month

Training/Course Details

Grow your audience - Youtube

Mar 2016

Youtube Creator Academy

N/A

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Profile Skills and Keywords

ALYAUM Holding Group For Press, Printing & PublishingAdobe IllustratorAdobe IndesignAdobe PhotoshopAdvertisingArabicArt Director -> Marketing & Sales ManagerBusinessBusiness DevelopmentBusiness Services - OtherComputer And Network SecurityCreativeCreative & Digital Marketing ConsultantCreative & Marketing Consultant Part TimeDesignDevelopmentDevelopment Operation's Head "Design & Digital Marketing"Digital Brand StrategyDigital Marketing & Graphic Instructor - FreelanceDrivingEducationEffective SupervisionEffective TeamworkEnergy And UtilitiesEnglishExecutive ManagerFood And Beverage ProductionFootballGoogle AdWords FundamentalsGoogle AnalyticsGoogle Display AdvertisingGoogle Mobile AdvertisingGoogle Search AdvertisingGraphic DesignGraphic DesignerGraphic Designer & Colour Separation SpecialistGrow Your Audience - YoutubeHard WorkerInitiativeLeaderLearningLinkedIn Lead Generation 2016- More Leads, Sales & ContactsMBAManagementMarketingMarketing And AdvertisingMarketing ManagementMedia ProductionMicrosoft OfficeMini MBAMobile MarketingOnline AdvertisingOnline Advertising WorkshopOperationPlannerPlaystationPrepress Standardization According To Process Standard Offset (PSO-ISO 12647)Printing , Publishing & PackingProjects ManagementPublishing And PrintingReadingRetailSEOSEO & Social Media DiplomaSalesSales Rep.Senior Digital Marketing StrategistSocial Media ManagementSocial Media Management WorkshopSwimmingTravelTwitter MarketingVideo Advertising (Youtube Ads)Web Design DiplomaYellow Pages

Self-assesed Skills

Languages

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

English

English

: Advanced

: Intermediate

: Advanced

: Intermediate

Tools and Technologies

Adobe Photoshop

Adobe Photoshop

: Expert

: Extreme - I love it!

:

More than 7 years

Adobe Indesign

Adobe Indesign

: Expert

: Extreme - I love it!

:

More than 7 years

Adobe Illustrator

Adobe Illustrator

: Expert

: Extreme - I love it!

:

More than 7 years

Microsoft Office

Microsoft Office

: Expert

: Extreme - I love it!

:

More than 7 years

Graphic Design

Graphic Design

: Expert

: Extreme - I love it!

:

More than 7 years

Advertising

Advertising

: Expert

: Extreme - I love it!

:

More than 7 years

Marketing

Marketing

: Expert

: Extreme - I love it!

:

More than 7 years

Fields of Expertise

Social Media Management

Social Media Management

: Expert

: Extreme - I love it!

:

5-7 years

SEO

SEO

: Expert

: Extreme - I love it!

:

1-3 years

Online Advertising

Online Advertising

: Expert

: Extreme - I love it!

:

1-3 years

Graphic Design

Graphic Design

: Expert

: Extreme - I love it!

:

More than 7 years

Marketing

Marketing

: Expert

: Extreme - I love it!

:

More than 7 years

Management

Management

: Expert

: Extreme - I love it!

:

More than 7 years

Development

Development

: Expert

: Extreme - I love it!

:

3-5 years

operation

operation

: Intermediate

: Extreme - I love it!

:

5-7 years

Key Skills

Leader, Planner, Hard worker, Creative, Initiative

Online Presence

eg.linkedin.com/in/tamerbakyhttps://www.facebook.com/tamerbakyhttps://twitter.com/TamerBakyhttp://www.tamerbaky.comtamerbaky.blogspot.comhttps://www.behance.net/tamerbaky

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