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Tasneem Ali

Social Media Marketing Specialist/Copywriter/Content Creator/Writer

Cairo, Egypt

Work Experience

  • Senior Social Media Marketing SpecialistFull Time

    O2 Media Group

    Nov 2019 - Jun 2020 -7 months

    • Social Media Marketing SpecialistFull Time

      Bebrand Advertising Agency

      Sep 2018 - Jun 2019 -9 months

      Egypt , Cairo

      • Job Details:• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification. • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action. • Set up and optimize company pages within each platform to increase the visibility of a company’s social content. • Moderate all user-generated content in line with the moderation policy for each community • Create editorial calendars and syndication schedules. • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information. • Collaborate with other departments (customer relations, sales, etc.) to manage reputation, identify key players and coordinate actions.
    • Writer/Copywriter/Content CreatorFull Time

      Niche Magazine

      Sep 2018 - Jun 2019 -9 months

      Egypt , Cairo

      • Job Details:• Writing, reviewing and publishing original, unique, and quality content related to Luxury and Lifestyle. • Convert ideas into enriching write-ups, including short & length articles, PR articles, Twitter/LinkedIn/Facebook updates and posts, product & service descriptions & informational content. • Write and edit content while ensuring a high level of grammatical accuracy, brevity, and syntax. • Conducting background researches to maintain originality and accuracy. • Monitoring and responding to user-generated content. • Proactively acquainted with the latest updates in the industry to create necessary content for the magazine.
    • Social Media StrategistFull Time

      Hive Studio Creative Agency

      Mar 2018 - Sep 2018 -6 months

      Egypt , Cairo

      • Job Details:• Design social media strategies to achieve marketing targets • Manage, create and publish original, high-quality content • Overseeing the social media strategy for our clients • Administer all company social media accounts ensuring up-to-date content • Improving the usability, design, content, and conversion of our clients’ social networks and websites • Liaise with writers and designers to ensure content is informative and appealing • Evaluating customer research, market, conditions and competitor data • Prepare weekly and monthly reports on web traffic and ROI • Stay up-to-date with new digital technologies and social media best practices
    • Education

      • BComm in Accounting

        Helwan University

        Jan 2006 - Jan 2011 - 5 yr

      • High School - IGCSE

        Al Amal Language Schools

        Jan 2006 

      Skills

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      Languages

      • English

        Fluent

      Training & Certifications

      • Content Marketing

        Udemy·2020
      • Search Engine Optimization (SEO)

        Integrated Marketing Foundation (IMFND)·2016
      • Search Engine Optimization (SEO)

        Integrated Marketing Foundation (IMFND)·2016
      • Diploma in Digital Marketing

        Shaw Academy (Online Educator)·2016
      • Advertising Fundamentals

        LinkedIn·2016
      • Facebook Advertising Fundamentals

        LinkedIn·2016
      • Internal Auditor

        TUV Rheinland·2015
      • Root Cause Analysis Method (RCAM) and 5 Whys Technique

        SGS·2014
      • Professional Business Writing

        IMI International·2014
      • Quality Awareness (ISO 9001)

        Hindawi Publishing Corporation·2012
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