Basic Info

Silvana Tiab

6 years

Cairo, Egypt

Bachelor's Degree

Manager

Work Experience

PR Manager at Memac Ogilvy

Experience Details

PR Manager

Marketing/PR/Advertising

Manager

- Thinking creatively and presenting innovative solutions / PR strategies.
- Developing PR plans and proposals, launching plans and executing them.
- Developing weekly and monthly activity and analysis reports for clients.
- Demonstrating technical PR skills and company product knowledge
- Coaching junior level executives in daily tasks
managing and running the day-to-day activities for a number of clients that operate locally, and across the region in the corporate, healthcare and consumer sectors.
- Work includes drafting news stories, liaising with media, as well as drafting reports and communications plans in line with clients’ business objectives.
- Spearheading and advising a number of clients that include Kuwait Marriott Hotels, Dar Al Shifa Hospital, IKEA Kuwait, while also being responsible for the daily work of Burgan Bank Group, EQUATE Petrochemical Company, Al Ruwayeh & Partners – ASAR, along with an extensive number of projects with M.H. Alshaya.
- Continuous counseling and consultancy work for clients that are part of the agency’s regional/international network of offices who have an interest in Kuwait.


Company Details

Memac Ogilvy (multinational)

Kuwait City, Kuwait

51-100 employees

Marketing and Advertising

http://www.memacogilvy.com/

Aug 2012 to present (5 years 2 months)
PR Account Executive at TRACCS PR Agency

Experience Details

PR Account Executive

Marketing/PR/Advertising

Entry Level

- During my time in TRAACS, my main responsibilities focused on building and maintaining strong media relationships with top tier media in Kuwait, and across the region. Moreover, I was also heavily involved in articulating and drafting clients’ communications messages through implementing a strong news management system.
- Client experience included FlyDubai, Dar Alghanim Group (Safat Home), Kuwait International Bank, Waves Muscat, Euromoney, along with an extensive list of prominent regional brands.


Company Details

TRACCS PR Agency (multinational)

Kuwait City, Kuwait

11-50 employees

Public Relations and Communications

www.traccs.net

Jul 2011 to Aug 2012 (1 year 1 month)
Advertising Executive at (In)sight Magazine

Experience Details

Advertising Executive

Marketing/PR/Advertising

Entry Level

- My main objectives at (In)sight Magazine, were to drive business development efforts by coordinating with clients in Egypt to advertise with the magazine.


Company Details

(In)sight Magazine

Cairo, Egypt

1-10 employees

Media Production

insight-egypt.com

Feb 2011 to Jul 2011 (5 months)
Public Relations and Marketing Trainee (intern) at JW Marriott Hotel

Experience Details

Public Relations and Marketing Trainee (intern)

Marketing/PR/Advertising

Student

- Designed hotel's brochures and organized different packs for different customers in hotel
- Updated press contact lists and hotel's website
- Gathered newspaper press clippings


Company Details

JW Marriott Hotel (multinational)

Kuwait City, Kuwait

51-100 employees

Hospitality/Hotels

N/A

Jan 2007 to Jan 2007

Achievements


- Developed PR plans and proposals, launched plans and executed them
- Coached junior level executives in daily tasks
- Spearheaded and advised a number of clients in different sectors including: Healthcare, Hospitality, Automotive, Banking, Corporate, Oil and Gas, Legal and Aviation


Graduated with Honors Degree in both University and School.

Education

Bachelor in Business Administration and Management in Business Marketing

Education Details

Bachelor in Business Administration and Management

Business Marketing, Business Management, Marketing

American University in Cairo (AUC), Egypt

A / Excellent / 85 -100%

-Business Management - Marketi

N/A

American University in Cairo (AUC)
2006 - 2010
High School - American diploma

High School Details

American diploma

American International School

Kuwait

2006

A / Excellent / 85 -100%

N/A

American International School
2006

Certifications

Certificate details

Trained professional on PR Story Telling techniques to articulate clients’ corporate communications messages

Dec 2012

100 out of 100

N/A

N/A

Memac Ogilvy

N/A

Training and Courses

Training/Course Details

Regional Annual Training

Apr 2012

TRACCS

TRACCS Regional Annual Training

Training/Course Details

The Power of Storytelling

Feb 2013

Memac Ogilvy

The Power of Storytelling Workshop - February 2013, Dubai

Training/Course Details

PR Webinar Training Program

Dec 2016

Memac Ogilvy

Completing PR Webinar Training Program, during the course of all of 2016

Training/Course Details

PR Webinar Training Program

Dec 2015

Memac Ogilvy

Completed PR Webinar Training Program for the course of all of 2015.

This profile is not updated!
Last update more than 2 months ago.

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Profile Skills and Keywords

Adobe IndesignAdobe PhotoshopAdvertising ExecutiveAnalyticalArabicBusiness ManagementBusiness MarketingCorporate CommunicationsDetails-orientedEnglishExploring New Things And CulturesFrenchHard WorkerHospitalityHotelsInitiativeJW Marriott HotelMarketingMarketing And AdvertisingMedia ProductionMemac OgilvyMicrosoft ExcelMicrosoft PowerPointMicrosoft WordPR Account ExecutivePR ManagerPR Webinar Training ProgramPlannerPublic Relations And CommunicationsPublic Relations And Marketing TraineePublic Relations And Media RelationsReadingRegional Annual TrainingRetail BrandsTRACCS PR AgencyThe Power Of StorytellingTrained Professional On PR Story Telling Techniques To Articulate Clients Corporate Communications MessagesTravelling

Self-assesed Skills

Languages

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

English

English

: Fluent

: Fluent

: Fluent

: Fluent

French

French

: Advanced

: Intermediate

: Intermediate

: Beginner

Tools and Technologies

Microsoft PowerPoint

Microsoft PowerPoint

: Expert

: Extreme - I love it!

:

More than 7 years

Microsoft Word

Microsoft Word

: Expert

: Extreme - I love it!

:

More than 7 years

Microsoft Excel

Microsoft Excel

: Expert

: Extreme - I love it!

:

More than 7 years

Adobe Indesign

Adobe Indesign

: Intermediate

: High

:

Less than 1 year

Adobe Photoshop

Adobe Photoshop

: Beginner

: Medium

:

Less than 1 year

Fields of Expertise

Public Relations and Media Relations

Public Relations and Media Relations

: Expert

: Extreme - I love it!

:

3-5 years

Corporate Communications

Corporate Communications

: Expert

: Extreme - I love it!

:

3-5 years

Key Skills

Analytical, Planner, Hard worker, Initiative, Details-oriented

Online Presence

https://www.linkedin.com/in/silvana-tiab-910ab040/https://www.facebook.com/vanatiab

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